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Association Brain Food: 7.21.23

Reid All About it

He reminds us that “every time we go through a wave of automation, whole classes of jobs go away, but new classes of jobs get created.” Nimble AMS explains how an online community can help you attract, engage and retain members. Hear tips to recruit and retain these generations. AI, inventions and work.

Atlanta 195
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Association Brain Food Weekly: 6.18.21

Reid All About it

Billhighway describes the chapter self-assessment exercise used by the Associated General Contractors of America to collect data for chapter benchmarking. The labor shortage America is currently experiencing is the largest issue disrupting supply chains, disrupting every industry and causing every member to rethink how they get the work done.

LMS 369
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Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Associations with a higher percentage of millennial members are more likely to have experienced increases in their one-year and five-year membership numbers. Recruitment strategy: help millennials get jobs.

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Association Brain Food: 4.28.23

Reid All About it

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Online communities are extremely popular with younger audiences—the toughest ones to recruit and retain. Frankly, we’re smarter about it now. Online community.

DC 205
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Association Brain Food Weekly: 6.11.21

Reid All About it

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Mike Frost, Co-Founder & Global Recruitment Director, Expocast. Ready to Recruit & Retain Diverse Talent? Chapter benchmarking. More info/register. Host: Grype.

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Association Brain Food: 9.1.23

Reid All About it

This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Membership engagement. Engagement means different things for different members. Membership trends. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download.

Revenue 227
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How Smart Associations Grow Membership

Association Adviser

” Kristen Hartman , director of member value and experience, Professional Photographers of America (PPA) , said, “We’ll see many changes in the membership model over the next five years. That’s led to membership growth in both recruitment and retention.” But, he said, “That’s not the only metric anymore.”

Georgia 60