MemberClicks

MAY 17, 2022

In fact, getting lapsed members to return to their membership is much easier and cheaper than trying to attract brand new members, and should be one of your key strategies in growing your membership. Use that as part of your re-engagement strategy! Check out this membership level chart from the Columbus Chamber of Commerce.

Tips 98

Tips How To Discount Price 98

SCD Group

AUGUST 29, 2012

Does print still work for association marketing & communications? As you know by now, I’m an advocate of many of the new digital communications tools. I’m also a strong proponent that associations need to determine distribution platforms based on their target audience(s). Strategy | Content | Discovery.

Marketing 40

Marketing Columbus Ohio Tips 40

SCD Group

AUGUST 12, 2012

In fact, from a marketing communications perspective, investment in quality content is better than gold because, unlike gold, the value of quality content to your communications efforts rarely fluctuates or goes down. Quality content offers the same draw power to a marketer’s communications efforts. Columbus, Ohio.

Content 40

Content Columbus Ohio eBook 40