Spark Consulting

AUGUST 22, 2016

Over the next week, I’ll be blogging about and sharing excerpts from The Association Role in the New Education Paradigm , the eighth white paper in the ongoing Spark collaborative series. Maryland Association of CPAs. National Association of Licensed Practical Nurses. Ohio Society of Certified Public Accountants.

United States 150

United States Maryland Ohio Case Study 150

SCD Group

JUNE 17, 2012

Become a Hero to Your Association Members: 5 Ways Content Management Can Add Value to your Association’s Members. Content marketing & management represent a growing strategy for association executives. Strategy | Content | Discovery. Associations: Those who own the future are the on.

St. Louis 40

St. Louis Columbus Ohio Content 40

SCD Group

AUGUST 29, 2012

I’m also a strong proponent that associations need to determine distribution platforms based on their target audience(s). So, I read with interest a Columbus (Ohio) Dispatch articl e saying that despite the prevalence of digital media, catalogs remain a huge part of retail business. Strategy | Content | Discovery.

Marketing 40

Marketing Columbus Ohio Tips 40

SCD Group

JUNE 14, 2012

Jackson says “Organizational ecologists talked about the “liability of obsolescence” which is a growing mismatch between an organization’s inherent product strategy and its operating environment over time.” Labels: association management , Eric Jackson , Facebook , Forbes , Google , SCD Group , Web 1.0 , Web 2.0.

millennials 40

millennials Ohio Content Committee 40

Association Adviser

NOVEMBER 19, 2013

Technology is a strategy, not just a department for keeping the lights turned on and the trains running on time. Tech should have a seat at the table whenever business strategy is discussed. Digital has changed everything,” observed Michael Hoehn , a vice-president at healthcare association management firm CM-Innovators.

Technology 60

Technology Social Media Ohio Louisiana 60

SCD Group

AUGUST 8, 2012

” As an association management professional, I knew I would be outnumbered at this conference by corporate marketing professionals, agencies, content providers, media and even small business owners and freelancers. Columbus, Ohio. The voice kept saying, “That won’t work.” 1) We’re led by boards.

Content 40

Content Columbus Ohio Marketing 40

SCD Group

AUGUST 12, 2012

Columbus, Ohio. Labels: association executives , association management , association marketing , associations , content marketing , Content Marketing World Conference. Strategy | Content | Discovery. Welcome to SCDdaily, a blog written specifically for association and nonprofit staff professionals.

Content 40

Content Columbus Ohio eBook 40