Association Adviser

SEPTEMBER 24, 2013

We asked Marcus Underwood, vice president for online media at Naylor, to weigh in about technology becoming more personal and, at times, more expensive. Tech innovations such as blogging and social media platforms allow associations to host low-cost, two-way communication forums.

Technology 60

Technology Social Media Maryland Press Release 60

Associations Now

APRIL 2, 2023

Associations face an increasingly competitive market for members, attendees, and education. Time was, the association value proposition was pretty simple: “We’re the only ones who care about you.” Now, of course, it’s not that simple. That’s up to you, of course, but it’s a tricky business.

Proposal 103

Proposal Course Education Innovation 103

Higher Logic

MAY 29, 2020

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. Instead, you need to align your new online community with the mission and priorities of your association's leadership. 5 Common Organizational Priorities for Associations.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Off Stage

JANUARY 20, 2011

Anybody who cant afford $400 a year for professional association dues drags the rest of us down. Did the local association need to better market the return-on-investment more effectively? Maybe there just WASNT $431 in association value once the MLS incentive was removed from the equation. Technology. Lawsuit. •

South Carolina 40

South Carolina North Carolina Metro Price 40