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Association Brain Food Weekly: 1.15.21

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Content/education strategy. They share how the pandemic shaped learning businesses in 2020 and what kind of learning programs these organizations plan to offer in 2021. Plus, you get Jeff Cobb and Celisa Steele’s insight on learning impact, blended learning and microlearning. Inclusive leadership.

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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). They’ll pay full price now but their educational ROI will persuade them to come back for more.

Revenue 53
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Association Brain Food: 12.2.22

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Hear about ways to grow international membership using leading examples among small and large associations, and discussing the roles of value propositions, chapters/affiliates, and dues pricing. Wrap Up That Video. Join us back with Donny Neufuss, as we close out our 5-part series on video and all that goes with it. CMP credit.

Tips 41
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Association Brain Food Weekly: 12.4.20

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It includes questions about the impact of the pandemic on strategy, pricing, etc. If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable. Raising sponsorship prices.

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Association Brain Food: 11.18.22

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This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Learn about four common reengagement campaigns—abandoned cart, back-in-stock, low-inventory, and loyalty campaigns—and how you can double down on strategies that work. Zsuzsa Kecsmar, Chief Strategy Officer, Antavo.

DC 43
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The 2022 Learning Business Landscape

Leading Learning

Given the profound impact of the pandemic on life, work, and learning, we asked survey respondents, “To what extent to you agree or disagree with the following statements about how the COVID-19 pandemic has impacted your learning business?”. The pandemic has caused us to create or significantly revise our learning business strategy.

Price 91
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The 2021 Learning Business Landscape

Leading Learning

Given the profound impact of the pandemic on life, work, and learning, we asked survey respondents, “To what extent to you agree or disagree with the following statements about how the COVID-19 pandemic has impacted your learning business?”. The pandemic has caused us to create or significantly revise our learning business strategy.