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How to create an association marketing strategy

Freestone

An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Read our blog for helpful tips!

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How to Ensure Your AMS Reports Include The Right Data

Membersuite

Make sure your AMS can integrate with the other systems where data resides, like your learning management system, event platform, email/marketing platform, and online community. Teach data users how to create and pull reports. Many of your co-workers only use the AMS to access the data in it.

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How to Budget for Upgrading Your Association Management Software

MemberClicks

An outdated association management software can make your day-to-day more difficult through high upgrade expenses, and poor integrations, customization, and data access. If you’re wondering how to improve organizational efficiency and effectiveness in your association, it comes down to having the right AMS. Learn more here.

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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. Survey your members or repurpose existing content from your blog and other resources for new topics that interest your members.

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Association Brain Food Weekly: 2.22.19

Reid All About it

WBT Systems shares five tips they learned from Diane Elkins of Artisan E-Learning on how to convert instructor-led training to e-learning. Amanda Kaiser wrote an insightful article about the real value of associations : how you make members feel. How to Design Meaningful Event Experiences .

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Association Brain Food Weekly: 10.5.18

Reid All About it

He describes his experience over at the DelCor blog along with the reasons we might be seeing this technology more often at offices and events near you. Melissa Henley and Katie Burke at CMS Wire explain how to drive change without driving your colleagues crazy using techniques based on neuroscience. Okay, was a robot. MindBodyGreen ).

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Association Brain Food Weekly: 10.12.18

Reid All About it

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. WBT Systems explains how to motivate members to buy what you’re selling. Content Marketing Institute ).

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