Reid All About it

MARCH 23, 2012

I thought of “turn ‘em and burn em” recently when I read this in MGI’s Membership Marketing Benchmark Report : for every dollar spent on recruitment, associations spend only 27 cents on new member onboarding and engagement. Please read the rest of this post about new member onboarding at the Avectra blog. Phoenix (Flickr).

Phoenix 150

Phoenix Recruiting Recruitment Report 150

Reid All About it

SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm. Gerson, Venable LLP ).

Montana 350

Montana Certificate Conference Content 350

Reid All About it

MARCH 5, 2021

If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Subscribe to Blog via Email.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Reid All About it

NOVEMBER 18, 2016

In September, after a few days in Phoenix where Jim had a conference, we headed north to Sedona for a few days of hiking. Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. Presenters: Sean Holladay, co-founder and chief marketing officer, Crowd Mics.

Phoenix 150

Phoenix Class Conference Price 150