Reid All About it
MAY 12, 2023
I’m tired of experiencing FOMO for this one, so I’ve already got my flight booked for Denver. WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. Learning business. Membership tiers. 1 CAE credit.
WBT Systems
AUGUST 15, 2017
You don’t often hear about expeditionary marketing but in times of change, this bold approach could take your online educational programs—and non-dues revenue—to new heights. Colleges and universities have also identified the lifelong learning market as a promising source of new revenue. Expeditionary Marketing.
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WBT Systems
MAY 15, 2018
Everyone sees the revenue potential in providing online education to corporate customers. Even MOOCs have caught on. Forbes reports that “Coursera has about 500 corporate customers today, up from 30 last year, with bookings growth of 400 percent, compared to 70 percent growth among Coursera’s paying users overall.”.
WBT Systems
SEPTEMBER 12, 2017
Start an online book club. Select books written by this year’s and next year’s speakers. Follow the format of popular MOOCs : Share a discussion guide. Give members a discounted rate and make sure your association gets a commission or affiliate revenue. Live-stream panel discussions. Send reminders. Share stories.
Spark Consulting
JANUARY 10, 2014
It’s tempting to take any work you *can* do, particularly early on, just to be busy and get some revenue coming in. You aren’t always going to be fully booked. Get clear about the kind of work you really want to do and the kind of client you work best with (via Jeff De Cagna and Shira Harrington ).
Aaron Wolowiec
MAY 26, 2015
I recommend Clark and Mayer’s book as the first place to look for actionable suggestions. This one has staged something of a comeback with the rise of MOOCs and other free content, but it doesn’t take much more than observation and common sense to dispel it. 2: Creating interactivity in e-learning costs a lot.
Mizz Information
MAY 6, 2014
Events --one of associations’ biggest sources of non-dues revenue is events and tradeshows. Products --this one is a no brainer, at least in my opinion--if people start borrowing instead of buying, there potentially goes another big source of non-dues revenue. Especially books and publications.
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