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Event Cancellations: An Unexpected Case Study Happens at MPI WEC

Association Adviser

MPI leadership, along with host hotel MGM Grand Las Vegas and AV contractor Freeman, immediately convened to plan for the unexpected change, communicate the change to attendees and then execute with the time left. Van Deventer released a video through the official MPI WEC app used by attendees throughout the event. Around 2:30 a.m.,

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How to Get More Patients Leads with Healthcare Marketing

CMA Solutions

This case study shows how digital marketing through public relations can boost your practice’s visibility affordably. Social media marketing also offers the opportunity to participate in health-related conversations, establish thought leadership and ultimately enhance brand visibility and reputation in the digital landscape.

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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

These elements include keyword-based web content, blogs and case studies with internal backlinks within pages. At CMA, we offer a “Thought Leadership” service that combines blog writing with media relations to support on-page SEO and off-page SEO. Off-page SEO utilizes digital tactics externally for the brand.

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Strategic Communications Power Membership Value at the American Public Power Association

Association Adviser

We produce and distribute template resources like infographics, videos, PSAs, fact sheets and press releases that members can customize and use as their own. Highlighting these case studies is also a good way to tell the world about the innovative, community-focused work our members do.

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7 Social Media Tactics That’ll Have You Flexing Your Association’s Brand Muscle

Association Briefings

Curated content from members is a great way to showcase member press releases and case studies. How about photos of member businesses, particular if they have any kind of sign that shows they’re a member of your association? You get the picture.