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Association Brain Food: 5.5.23

Reid All About it

WBT Systems explains how your association can stand out from the for-profit crowd by offering a corporate learning concierge service to industry employers—a good way to spread market awareness, strengthen relationships, and generate additional revenue. But where and how do you even begin to improve your culture? AMS requirements.

Chicago 205
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Association Brain Food: 5.12.23

Reid All About it

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. WBT shares seven MOOC business model strategies you should definitely steal. Learning business. Membership tiers. Newsletters.

Chicago 200
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Association Brain Food Weekly: 10.16.20

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Virtual conference pricing. Dr. Michael Tatonetti, CAE, explains how to use price anchoring to determine registration rates for your virtual conference. By the way, he’s the director of certification and education at the Professional Pricing Society so he knows what he’s talking about. Frugal innovation.

Indiana 221
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From Idea into Reality: 8 Steps to Start an Association

MemberClicks

Your goals form the vision and mission of your organization that ultimately motivates your members. It also gives clarity to your association’s “why”: what makes your association important and the motivations behind why it’s being created in the first place. How will you provide value to your members? Determine your goals.

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Association Brain Food: 12.2.22

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The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. Do you remember early last year seeing a slew of LinkedIn updates about an online DEI course at the University of South Florida (USF)? Groupthink.

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