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DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. She explains what happened to her generation when their social lives moved onto smartphones—depressing but valuable insight for associations. Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D.,

Arlington 266

Arlington Technology Strategy Los Angeles 266

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DECEMBER 3, 2021

Tech-averse members. The International Association of Plumbing and Mechanical Officials (IAPMO) didn’t let their assumptions about members get in the way of their learning business. WBT Systems describes how IAPMO developed online courses that plumbers need to maintain licensing or transition into less physically demanding roles.

Revenue 195

Revenue Technology Innovation Social Media 195

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JULY 23, 2021

Different generations have a lot to teach each other, says WBT Systems. Their advice covers everything from determining what data to collect to getting members to update their profiles. Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Eye-opening.

Video 195

Video Technology Content Strategy 195

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AUGUST 20, 2021

Online learner/virtual attendee engagement. WBT Systems knows what’s on your mind. While reviewing their website traffic reports, they discovered a common theme in their five most popular blog posts: how to increase online learner and virtual attendee engagement. Member engagement. Volunteer training. Host: JUNO.

Revenue 195

Revenue Content Resources Strategy 195

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FEBRUARY 12, 2021

Let’s say your association has fully accepted reality and wants to help members acquire the skills and knowledge they need right now, but you don’t have the time or money to design new online courses. WBT Systems describes several other options for delivering online education. Don’t underestimate the power of a walk.

Revenue 370

Revenue North Carolina Industry Technology 370

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JUNE 24, 2022

WBT Systems suggests associations revamp their leadership training programs to serve two purposes: teaching the skills members need for volunteer leadership and for leading or collaborating on a remote team at work. Member recruitment. It’s a good start, for sure, but you know your market segments best. CMP credit.

Video 39

Video Revenue Strategy Technology 39

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APRIL 15, 2022

WBT Systems picked out nonprofit successes and challenges that illuminate practices and trends your association should know about. This is their first step in assessing the current state and emerging trends of integrations between systems as seen by vendors, consultants, and association IT folks. Guest: Theo Harris. 1 CMP credit.

Proposal 39

Proposal Technology Revenue Marketing 39