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Expand Your Product Line: Clone Your Classic Conference into Punchy Regionals

Association Success

The curriculum and content of the regional breakout classes can feed off the national event or differ to match the audience. Exhibitors report that they enjoy the smaller settings where they reach a new local audience at less cost with a smaller staff footprint. Planners used data to identify drivable locations to boost attendance.

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Getting Married to Membership May Require Engagement First

Idea Architects

With many companies and nonprofits offering some degree of value under a freemium model , potential members and customers may only be more likely to invest in the cost of membership only after becoming involved in some of the benefits of joining organization. are present, engaged, and contributing, we help create the content and.

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Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Crowdsourcing.

Idea Architects

In one of my volunteer roles, I contribute content for a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. If youre interested in trying this approach, two free or low-cost online software options are IdeaScale and Skild. 1, Columbus, OFA & ANLA Staff Workshop.

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How College Media Is Evolving in the Digital Era

Associations Now

Cost is a factor, but so is the reality that students are entering a media world that is less print-oriented than ever. In a Columbus Dispatch interview in January, Lash noted that many newspaper shifts have been part of a larger publishing strategy—say, a newspaper drops a daily print edition to bring back a glossy magazine.

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Association Brain Food: 10.21.22

Reid All About it

Content clutter. WBT Systems explains how to eliminate and prevent learning content clutter. A lax approach to authentication leaves you vulnerable to phishing and spoofing attacks that can cost millions—not to mention your brand reputation. Ryan Thorpe, Assistant General Manager, Greater Columbus Convention Center.

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Association Brain Food: 2.10.23

Reid All About it

EventMobi explains how to use a year-round community and content hub to keep attendees connected with each other and with your association. Without a basic knowledge of APIs, you could also cost your association a lot of time and money. Trade show costs. Generation Z. 1 CAE credit. More info/register.