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Extreme trends or the new normal?

Aaron Wolowiec

Even my dentist has climbed aboard the social media bandwagon. Gone are the days of 10-page newsletters and here to stay are the days of SMS alerts. 3-6 at the Georgia World Congress Center in Atlanta, ASAE will engage and connect members – even if they can’t attend physically. Are you embracing social media?

Georgia 100
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Wednesday Buzz: Essential Advice for Designing a Better Email

Associations Now

Considering an email newsletter redesign? But a poor design can result in your newsletter winding up unread and in members’ spam folders. ” In addition, Amunwa argues against using embeddable fonts—just stick to the basic HTML fonts such as Arial, Verdana, and Georgia. Shed some light on dark traffic.

Georgia 60
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Best of the Web – March 2013

Association Adviser

link] Blogs Outrank Social Networks for Consumer Influence. Social Media Examiner. Small communities on blogs and Facebook wield the most influence. ” Do the publishing experiences of the associations in this article reflect your association’s member communications? Business 2 Community.

Georgia 60
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Got NDR (Non-Dues Revenue)?

Association Adviser

out of 5) among nearly two dozen member communication vehicles we examined in our annual Association Communications Benchmarking Report. No other member communication channel came close. If he had more resources, GACTE’s Gambill said his organization would like to focus more on social media advertising.

Revenue 60
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Best of the Web: February 2013

Association Adviser

Georgia Society of Association Executives Annual Conference. May 29-31, 2013 ASAE 2012 Marketing Membership & Communications Conference. Association Media & Publishing Annual Conference. Does your association have a magazine, newsletter, directory or website in need of revival? March 6-9, 2013. April 3-6, 2013.

Georgia 60
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What Smart Associations Do Differently

Association Adviser

In response to this challenge, some associations have made impressive gains in their adoption of technology, particularly in the areas of mobile, social media, video, online learning, connectivity and more. It’s no secret that streaming video is a tool that associations are rapidly adopting to communicate more impactfully with members.

Texas 60
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The Power of Non-Dues Revenue

Association Adviser

We also irked many departments within our own organization who resented how many membership eyeballs we were tying up with our ad-supported newsletters, sponsored webcasts, sponsored e-blasts and videos. on a scale of 5) than they do on any other member communication channel. Watch video of Gabriel Eckert discussing non-dues revenue.

Revenue 60