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Association Brain Food Weekly: 11.13.20

Reid All About it

It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Monique Wise, Senior Sales Manager, Indiana Convention Center and Lucas Oil Stadium.

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Association Brain Food Weekly: 10.16.20

Reid All About it

If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Reed, FASAE, CMP, Chief Event Strategy Officer, American Society of Hematology. Susan Garcia, MSEd, Program Manager, Indiana University.

Indiana 221
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Association Brain Food Weekly: 4.16.21

Reid All About it

Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. Laura Lewis, Chief Communications Officer, Commercial Real Estate Women Network. Quick hits.

Revenue 363
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Association Brain Food Weekly: 9.17.21

Reid All About it

Sponsorship strategy. Learn the importance of including an effective DEI approach to any social responsibility strategy. Learn about key tips and strategies for executing an event with purpose, inclusion and authenticity at its core. Advocacy: 5 Effective Strategies for Managing Fast-Moving Issues. 1 CMP credit.

Content 195
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How to Tame Technology

Association Adviser

Sarah Rosenberger , membership, communication and marketing coordinator for the Indiana Society of Association Executives (ISAE) , agreed. While word of mouth and referrals are still key to recruiting, Rosenberger said “inbound marketing with the use of specialized software is where associations should be going.”

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Help! My Nonprofit Needs A Data Nerd

Beth Kanter

The workshop used design-thinking based on Luma methodology to help participants develop a communications strategy for measuring impact. The process took participants through an assessment of the problems facing them, collective brainstorming, and prototyping. The hot button issue was capacity, skills, and lack of resources.