Communications Leadership Revenue Sacramento 
Association Adviser
NOVEMBER 6, 2017
We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.
Reid All About it
JANUARY 7, 2022
I give some of the credit to my homemade eggnog —a legendary recipe in Arlington VA and Sacramento CA, but the NC crowd aren’t eggnog fans so I made only half a batch for my personal indulgence. Leadership by its very nature requires a degree of distance from colleagues, but too much distance makes it difficult to call on others.
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Reid All About it
MARCH 15, 2019
The weekly list of free educational events and resources for the association community… Back in my restaurant general manager days, I went through a serious bout of burnout. I pulled myself out of it by reading about leadership—educating myself and getting inspired to make some positive changes at work. Civil Eats ).
Reid All About it
APRIL 10, 2020
Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content. More info/register.
Association Subculture
DECEMBER 7, 2009
If implemented on a wide scale, this will truly revolutionize the association community and eliminating membership dues does not come without a clear, daunting and somewhat frightening mandate to innovate in a thousand other ways to successfully implement the change. Trade shows were the major source of revenue. This issue is complex.
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