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Association Brain Food: 3.24.23

Reid All About it

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. GrowthZone shares ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. Association staff retention. Event scheduling. More info/register.

Revenue 227
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Association Brain Food: 3.17.23

Reid All About it

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Content is a commodity, says WBT Systems.

Revenue 205
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Dorothy, We Aren't in Vermont Anymore. : Off Stage

Off Stage

12, 2009 - Dorothy, We Aren't in Vermont Anymore. Let’s say it’s an issue of whether or not the association should take a position on the location a proposed new highway in your community. They allow the association to communicate with members, even in interactive dialogue, with video and voice, in real time.

Vermont 40
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Association Brain Food: 4.14.23

Reid All About it

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. My local market rarely sells leg of lamb, but they had some this past week, so we enjoyed a roasted leg of lamb rubbed with a rosemary/garlic paste. More info/register.

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Has the Ice Bucket Challenge Spawned Charity Jacking?

Beth Kanter

It creates a level playing field—literally anyone can newsjack—but, that new level favors players who are observant, quick to react, and skilled at communicating. And nonprofits are not the only ones that “charity jacking ” the Ice Bucket Challenge, marketers are seizing a promotional opportunity as well.

Vermont 28