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Test-Drive Your Next Member Recruitment Campaign

Associations Now

Digital marketing tools make it easier to test out a member recruitment campaign in real time. When it comes to new-member recruitment, a little bit of testing and tinkering can go a long way to a successful outcome. We drew students in using content that was most useful to them,” Schneider says. Social media advertising.

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Association Brain Food: 10.20.23

Reid All About it

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. The Free Press ) Social media platforms hate the written word. Bruce Rosenthal and Lori Zoss Kraska share five valuable hard truths about sponsorships from Bruce’s interviews with 100 corporate sponsors.

Maryland 272
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Association Brain Food Weekly: 9.18.20

Reid All About it

At Managing Editor , they provide advice for creating culturally inclusive marketing because… “Empty words won’t fix racial injustice, and as content producers, we need to refuse to be accomplices who write pretty but meaningless words in times of crisis to help companies gloss over their realities of racial disparities at their companies.”.

Montana 350
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Association Brain Food Weekly: 5.1.20

Reid All About it

Content Forum Weekly Community Chat. Join Content Forum members for content strategy advice, to share what you are working on, and for support with any professional and personal challenges you are facing. Host: Content Forum. How can associations use social media to impact legislative outcomes?

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Need More Non-Dues Revenue?

Association Adviser

As my colleague Bob Burris is fond of saying, “ It’s a different brand of ball being played out there ,” whether you’re recruiting or retaining members, selling advertising, sponsorships and exhibit space, or building out your professional education programs. Tino Martella, Technology Association of Georgia. Social Media.

Revenue 60
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What Associations Need to Know About Technology

Association Adviser

” Thanks to social media, 4G, iProducts, broadband, wireless, the cloud, Big Data, Skype and apps, we’re now more connected than ever. ” Marcus Underwood, Naylor’s vice president of online media, said video content is now easier than ever to create. Technology cuts both ways.