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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content. Gather important data from your email campaigns. Curate personalized membership outreach.

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How to create an association marketing strategy

Freestone

Consider leveraging a newsletter which highlights upcoming continuing education courses, exciting events, and special learning opportunities to show off your program. Further enhance the learning experience and drive learner retention by ensuring course registration and event signups are easy. Sponsor acquisition.

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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. Tip: Sign up for Higher Logic's Super Series to see examples of virtual events as well as learn how to bring more engagement to your organization.

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Association Software 101: How to Find the Best AMS Platform

Protech

Whether your association already has an association management system or has never used one before, it’s worth learning more about the software, the essential features to look for, and how to choose the right solution for your association. Mobile Apps Then & Now: Learnings from a Year of Digital Acceleration.

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Nailing New Member Onboarding: Everything You Need To Know

MemberClicks

Access to your members-only content, online community, learning management system, job board, etc. You should let them know where they can find information, how to access it and give them a point of contact for any questions they may have in the first few months. is what will set your new members up for success.

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12 Top Online Community Platforms: Build Better Connections

MemberClicks

We’ll explore the basics of online community software, review some of the top platforms available and provide tips on how to choose the right one for your organization’s needs. Simple user experience: Your members shouldn’t need to be IT experts to figure out how to use your community platform.

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Member Engagement Strategies: A Guide for Associations

Fonteva

The way that a university association measures member engagement will look noticeably different than how a professional association will measure engagement. Using a data-driven approach, observe how your members engage with those experiences, including: Social media platforms. Email marketing. Learning opportunities.