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3 Automated Email Campaigns Professionals Australia Used to Strengthen Their Association

Higher Logic

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way. Does this sound familiar?

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5 Tips for Getting the Most Out of Your Association’s Event

Blue Sky eLearn

Plus, events are one of the ways that your association can raise non-dues revenue. . There’s a lot riding on your association’s next event, so how can you get the most out of it? . With the right tech infrastructure in place, it’s time to start thinking about how to best use your events to engage and reach members.

Tips 201
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Building Buy-In for an Online Community at Your Association

Higher Logic

How to Align with Your Board and Executive Team's Priorities. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Growing Non-Dues Revenue. How community helps: Appeal to the next generation of members with a modern community experience.

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Association Brain Food Weekly: 12.10.21

Reid All About it

Inspired by McKinsey & Company’s research, WBT Systems shares five lessons from online education pioneers that will help associations improve their online courses. The fifth lesson might seem out of place but it could be what differentiates your courses from the competition. . Student membership. Fri 12/10 at 4 p.m. – CMP credit.

Chicago 195
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Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Of course, your mileage may vary.

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Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Of course, your mileage may vary.

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Association Brain Food: 2.17.23

Reid All About it

A justification toolkit helps prospective learners make a case for attending your online courses. Nimble AMS describes how an AMS helps membership teams better understand members, anticipate their needs, and deliver personalized communication and content. Non-dues revenue. The odds on that aren’t so good these days.

Revenue 39