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Monday Buzz: The Secrets of Nonprofit Social Media Success

Associations Now

Struggling to develop a strategy to get your organization’s voice heard amid the din of online conversations? The guide, rife with insights from five nonprofit communications pros, offers a step-by-step breakdown of how to plan, execute, and analyze social media campaigns.

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New report: Association marketing has a ways to go

Aaron Wolowiec

The State of Association Marketing ,” unveiled this week during ASAE’s annual conference in Detroit, summarizes the marketing efforts of 373 survey respondents, mostly comprising membership associations. As someone who’s learned to blend public relations and marketing, I can vouch for the fact that marketing can’t exist without strategy.

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Is Social Crowdsourcing Good for Philanthropy, Anyway?

Associations Now

But it did present an interesting way to think about how organizations can draw awareness to fundraising needs. It drew some critics: Forbes contributor Jake Hayman questioned both Bezos’ desire to focus on short-term benefits and his move to reach out for answers on social media. — Madonna (@Madonna) June 17, 2017.

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Reinvent What You Do, Not Who You Are

Association Subculture

Narcissism is not a business strategy. We can't spend months debating about the usefulness of social media and then wonder why we aren't moving the needle on jobs and education. And now, Detroit. Our beloved Detroit is in danger of losing its soul. Am I against choosing talented people to lead our organizations?

Detroit 100
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5 Super Questions for Associations and Association Publications

SCD Group

Super Bowl results combined with three articles on media trends caught my eye over the last weeks. And, the Super Bowl helped showcase the continuing engagement power of Social Media platforms, especially Twitter. #1 6 Social media scores with Super Bowl. million social-media comments related to the game: 27.7

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Your Members’ Tech Comfort Level Matters

Associations Now

In a Sunday panel at the ASAE Annual Meeting & Exposition in Detroit, Geary noted that he respects the value of technology but said he has become less knowledgeable about tech as he gets older, relying on his younger staffers to keep him abreast of important trends and stepping in when he needs to get a stronger handle on a given issue.

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Nonprofit CEOs and the Network Mindset

Beth Kanter

Social Media: Getting Leadership Buy-In. Social media presents incredible opportunities for nonprofits, both large and small. Social Media 4 NPOs (@SM4Nonprofits) July 26, 2012. . Social Media 4 NPOs (@SM4Nonprofits) July 26, 2012. Here’s how her talk was described in the program.