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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value.

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Add Chapters to Make an Old Association Feel New

Associations Now

Launching a chapter network has helped PEN America, a literary organization with almost 100 years of history, recruit new members and reinvent opportunities for member engagement at the local level. The strategy reflects a significant shift from the way PEN America used to operate, says Director of Membership Rebecca Werner.

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Is Social Crowdsourcing Good for Philanthropy, Anyway?

Associations Now

But it did present an interesting way to think about how organizations can draw awareness to fundraising needs. The Skoll Foundation, launched by eBay cofounder Jeffrey Skoll, has experimented with this approach in the past, teaming with The Huffington Post and CrowdRise on multiple occasions. — Madonna (@Madonna) June 17, 2017.

Detroit 89
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Reinvent What You Do, Not Who You Are

Association Subculture

Narcissism is not a business strategy. We can't moan about members who can't pay dues and then send legislative teams out to kill bills to increase the minimum wage. And now, Detroit. Our beloved Detroit is in danger of losing its soul. Am I against choosing talented people to lead our organizations? Of course not.

Detroit 100
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Why Aren’t Associations Creating Walking Billboards?

SCD Group

Back in October 2012, I posted Are You Using Identity as Association Marketing Strategy. Sitting in the airport last Saturday, I noticed a huge number of people wearing logoed clothing that identified themselves with their team, cause, city, company. Create a tag line for your organization and/or your cause. and Got Milk?

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Leadership Limerick: Innovation Requires Many Contributions

Idea Architects

Every Monday, I offer a leadership limerick, highlighting an idea or strategy about effective leadership in limerick form. When it comes to innovation, too many people think of the lone genius who invents some breakthrough product, instead of a diverse team with each member contributing different perspectives and roles to create new value.

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Jeffrey Cufaude, Idea Architects: Leadership Limerick: The Whole.

Idea Architects

Every Monday, I offer a leadership limerick, highlighting an idea or strategy about effective leadership in limerick form. 15, Detroit, OACS-MACS Fall Conference. Participative decision-making forms like quality circles have become mainstays in many organizations. Searching for leadership limerick will identify previous posts.