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Association Brain Food: 3.24.23

Reid All About it

The weekly list of free educational events and resources for the association community… I’m going away for eight days on a hiking vacation in southern Utah, so I’m not publishing Association Brain Food the next two Fridays, March 31 and April 7. Thank goodness, many associations are rethinking new member onboarding.

Revenue 227
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How to Continue the Conference Learning Experience

WBT Systems

They end up getting overwhelmed with new information and falling victim to the forgetting curve—which means they will forget 70 percent of what they ‘learn’ within 24 hours. In most associations, only a small percentage of members attend conferences. Why Continue the Conference Learning Experience. It doesn’t happen.

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Increase Member Engagement with an Online Learning Challenge

WBT Systems

Participating in an online learning challenge is a great way to kick-start a new habit, acquire a new skill, or accomplish a long-desired goal. Why learning challenges are a fit for association members. Why learning challenges are a fit for association members. The benefits of a learning challenge.

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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). Garth takes issue with the “plethora of product lines” offered by most associations.

Revenue 53
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Association Brain Food Weekly: 2.5.21

Reid All About it

The weekly list of free educational events and resources for the association community…. A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Community manager survey.

San Diego 370
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Help Your Members Across the Digital Readiness Gap

WBT Systems

But even when people have access to the web, another type of digital divide may present a challenge to associations with online learning programs—a digital readiness gap. If the target market for your educational programs is on the wrong side of this gap, you need to know and you need a plan for bridging the gap.

LMS 218
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A Guide to Building Successful Nonprofit Membership Programs 

MemberClicks

It’s a win-win: nonprofits get the funding they need, and members gain access to exclusive experiences, events, training, discounted services, and other perks. While almost any organization can benefit from introducing a membership model, certain types of nonprofits tend to be more commonly associated with these programs.