WBT Systems

OCTOBER 3, 2017

The growing lifelong learning market provides plenty of opportunity. One weakness is holding associations back from reaching their market potential and becoming lifelong learning powerhouses. How will you leverage resources of other departments to deliver, market, and support e-learning? What are your market segments?

Mooc 192

Mooc LMS Sample Survey 192

Aaron Wolowiec

AUGUST 30, 2016

And then comes the price tag. But with credentialing programs, MOOCs, conferences and other online offerings, associations can fill the skills gap. Associations provide niche education – via credentialing and certification – something most grads won’t have entering the market. Try MOOCs or coding camps. Try it all.

Education 180

Education Mooc millennials Certificate 180

Aaron Wolowiec

AUGUST 30, 2016

And then comes the price tag. But with credentialing programs, MOOCs, conferences and other online offerings, associations can fill the skills gap. Associations provide niche education – via credentialing and certification – something most grads won’t have entering the market. Try MOOCs or coding camps. Try it all.

Education 180

Education Mooc millennials Certificate 180

Association Success

MARCH 26, 2019

We use “membership” as an excuse to sell more stuff at discounted prices to members. How can marketing staff be expected to grow multiple product lines on a meager budget with a limited audience? This product line approach so dominates our thinking, we build our departments, budgets and even our website navigation around them.

Mooc 89

Mooc Revenue New York Products 89

Reid All About it

JULY 21, 2017

LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. Host: American Marketing Association. Grow Your Event with Digital Marketing That Works. For most event marketers, email is still the primary go-to tool. Duration: 1 hour.

Las Vegas 231

Las Vegas DC Mooc Nevada 231