Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to each - particularly as it relates to email. That’s right, email marketing is still the best way for associations to reach these unique generations. Newsletters are important - don’t forget about them!

Marketing 52

Marketing millennials Email Marketing Social Media 52

Association Briefings

AUGUST 23, 2021

Although traditional revenue streams are starting to come back, associations spent most of 2020 creating and innovating non-dues revenue (NDR) programs to stay afloat. Email Newsletters Email’s reign is more powerful than ever thanks to a couple of recent events in the digital marketing space. Think about it.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Associations Now

OCTOBER 29, 2019

Also: The case for full transparency with your team. Email marketing is a great way to get your message directly in front of members. But if you’re crafting each email with your organization, rather than your members, in mind, it’s likely that your emails will go unread. What kind of content do your members want?

Strategy 44

Strategy Newsletter Email Marketing Social Media 44

Higher Logic

MAY 29, 2020

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. How to Align with Your Board and Executive Team's Priorities. A community is your chance to continue innovating and providing high-value benefits to your members.

Social Media 254

Social Media Tools Member Engagement Revenue 254

ISAE

APRIL 4, 2024

It just takes some additional time and consideration from your fundraising or development team. FreeWill’s charitable giving platform makes it easier for nonprofit fundraising teams to unlock transformational gifts, and to date has generated over $6.6 Let’s take a look at the top recommendations: Have a concrete stewardship plan.

Examples 40

Examples Strategy Review Discount 40

Higher Logic

OCTOBER 12, 2017

Your team needs to know what type of customization you want to implement and why you want to implement it. You may need the help of your IT team, software vendor, or a nonprofit technology consultant to bring your customizations to fruition. Email automation. Find the resources you need to carry out the customization.

Technology 179

Technology Strategy Software Tools 179

Associations Now

MARCH 28, 2014

If your newsletter isn’t on target with your readers, these tips might help. Also: Boost your nonprofit’s profile via email in three simple steps. Your board may represent your members’ interests, but that doesn’t mean your board is the target audience for your newsletter.

Communications 40

Communications Newsletter Guidelines Email Marketing 40

Fonteva

DECEMBER 19, 2019

Email marketing. Email marketing. Consider measuring your email open and click-through rates, which members opted to receive your newsletter, and how often members respond to your correspondences. People join associations to stay up-to-date on best practices and innovations in their field.

Member Engagement 59

Member Engagement Strategy LMS Class 59

Associations Now

NOVEMBER 17, 2015

Like web design in general a decade ago, email design remains mired in a set of inconsistent standards and poor rendering support by popular clients. The result is that email marketers are often stuck playing it safe. My hands are all over that thing. Thinking Creatively. “Think about it. ” Khoo wrote.

Newsletter 40

Newsletter Email Marketing Marketing Tools 40

Reid All About it

SEPTEMBER 30, 2022

PropFuel describes why and how this innovative approach to communicating and engaging with members and customers is so successful. Time to check in with yourself and your team to see if you need an attitude adjustment. Newsletter engagement. Johanna Morlock-Abbasi, assistant director of email marketing, Bradford Exchange.

Blended Learning 41

Blended Learning Software Education Marketing 41

Reid All About it

OCTOBER 11, 2019

Seven ways to boost your newsletter open rate. Michael Brenner, Content Marketing Institute ). Greg Satell, Innovation Excellence ). Come join the Novi team for a roundtable discussion on using Google Analytics to track and report on your website traffic. Newman, Greater Good Magazine ). Wed 10/16 at 1 p.m. 8 CAE credits.

DC 50

DC Washington Content Education 50

Achieve

MARCH 17, 2023

Instagram has a number of innovative features that your organization can leverage, from Instagram Reels for video sharing to Instagram story polls to increase engagement. You can also create CTAs that invite site visitors to sign up for your volunteer email list or your monthly newsletter. Generate blog content.

How To 52

How To Social Media Video Content 52