Potomac Core

OCTOBER 29, 2017

For example, threats in States and in local government are an increasing part of Advocacy strategies. Recently, the Soft Drink Industry faced an onslaught of proposed Soda Taxes in Santa Fe , New Mexico and in Cook County , Illinois. This could be the dawn of Member Engagement 3.0.

New Mexico 155

New Mexico Illinois eBook Member Engagement 155

Reid All About it

OCTOBER 29, 2021

Instead, when you hear crickets, he suggests you ask board members to use specific language—he shares several examples—to express their stance on an issue or proposal. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Host: MPI (possible fee for non-members).

Revenue 195

Revenue Survey Leadership Education 195

Reid All About it

OCTOBER 15, 2021

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc.

Revenue 195

Revenue Committee Strategy Technology 195

Reid All About it

OCTOBER 1, 2021

I’m on vacation next week—hiking in the Santa Fe area of New Mexico—so this Brain Food covers all the events I could find (and that came my way) for the next two weeks. ” Contrarian marketing common sense. New cybercrime tactic: shortened LinkedIn URLs are now used as phish hooks. Women in technology. Host: Grype.

LMS 195

LMS Conference Technology Content 195

Reid All About it

DECEMBER 2, 2022

New member engagement. The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. Word-of-mouth marketing. Virtual event planning template.

Tips 41

Tips Video Content Marketing 41

Reid All About it

SEPTEMBER 30, 2022

Education marketing/sales. WBT Systems examines what learners are really buying and explains how to apply what Godin’s describing to the way you market and sell your association’s educational programs. Member/customer engagement. Newsletter engagement. Seth Godin said, “People do not buy goods and services.

Blended Learning 41

Blended Learning Software Education Marketing 41