YourMembership

MARCH 20, 2012

Ideas to help you engage, empower and retain members. Improving the Bottom Line with Non-Dues Revenue. While I’m not going to weigh in on either side (that is a decision best made by individual associations on a per case basis), what does become even more important is alternate forms of non-dues revenue.

Revenue 150

Revenue Directory Price Software 150

Reid All About it

JULY 8, 2016

Referrals are the most coveted type of lead for any business—an indication of trust and satisfaction and a faster path to revenue. Gather with fellow association execs for a lunchtime discussion on how organizations are tackling member engagement and achieving great results using email marketing and marketing automation.

DC 150

DC Certificate Washington Content 150

Higher Logic

OCTOBER 18, 2018

Email is an important component of any modern marketing strategy. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. T he Transportation Intermediaries Association reports a 32 percent increase in revenue. But, email marketing on its own can only do so much.

Email Marketing 159

Email Marketing Marketing Social Media Video 159

Reid All About it

APRIL 10, 2020

Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Find out how they are pivoting to engage their 7,000 members and rethink their meetings. More info/register. Host: Aplusify.

North Carolina 74

North Carolina Content Montana Social Media 74

Reid All About it

MAY 1, 2020

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Florida Society of Association Executives ). Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged.

North Carolina 273

North Carolina Revenue Strategy Education 273

Reid All About it

FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty.

San Diego 370

San Diego Price Strategy Education 370

Higher Logic

MARCH 8, 2018

Keep the following opportunities in mind when segmenting your audience for upcoming campaigns: Additional Revenue. Broader Engagement. The Florida Association of Insurance Agents (FAIA) built out an automated membership marketing strategy that included four different campaigns covering everything from new members to renewals.

Texas 214

Texas Florida Newsletter Email Marketing 214