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Association Brain Food Weekly: 7.11.16

Reid All About it

Gather with fellow association execs for a lunchtime discussion on how organizations are tackling member engagement and achieving great results using email marketing and marketing automation. Presenters: Carrie Hane, Content & Digital Communications Strategy Consultant, Tanzen. More info/register. Host: Informz. CAE credit.

DC 150
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Making the case for chapters

Mariner Management

We explored this question on February 24 in 3 Ways to Tap Chapter Relevance in 2021 , focusing on ways we can tap into our chapters’ successes thus making them a part of our overall membership strategy. Build chapter into the organizations’ education strategy. Offer how-to aid to create engaging meetings.

Tampa 62
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Email Marketing vs. Marketing Automation [Explained]

Higher Logic

Email is an important component of any modern marketing strategy. Trying to look at your membersengagement using email marketing is like seeing the world without glasses. Furthermore , 87 percent of associations consider marketing automation an important component of their current strategy. What it does, it does…fine.

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Gamification: member organizations play for keeps

YourMembership

She’s a Florida native who spent her summers on Anna Maria Island. __. Virtually every type of business that we deal with is incorporating gaming into their strategy thanks to gamification. Businesses and organizations are using this tactic to create brand awareness and drive user engagement.

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Associations Improve Bottom-line with Non-Dues Based Revenue

YourMembership

Enter this kind of time and cost calculation into deciding what works best for your association, your staff and your members. This is especially important when your non-dues revenue strategy includes selling sponsorships. Member Engagement + Retention. in Interdisciplinary Social Science. Leave a Reply. Name (required).

Revenue 150
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Association Brain Food: 12.2.22

Reid All About it

New member engagement. The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. New Member Engagement Study Launch Party. Word-of-mouth marketing.

Tips 41
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Association Brain Food Weekly: 4.10.20

Reid All About it

Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Ami Bera, member of Congress representing Sacramento County, California. – Sales Survival Strategies Amidst COVID-19.