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Carole Baskin is killing it in marketing: How the non-profit in ‘Tiger King’ dominates digital strategy

Association Success

Here are some digital strategy lessons we can learn from Big Cat Rescue. One of BCR’s early forays into reaching way more people than could ever visit its Tampa headquarters was joining YouTube on August 15, 2006. Does your favorite nonprofit have a TikTok strategy? Be first to join the pack. Your marketing director didn’t.

Strategy 100
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Association Brain Food Weekly: 2.5.21

Reid All About it

Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. What deer hunting taught me about strategy. Hear about several strategies for gauging a customer’s (i.e., Quick hits. Fri 2/5 at 12 p.m. –

San Diego 370
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Making the case for chapters

Mariner Management

We explored this question on February 24 in 3 Ways to Tap Chapter Relevance in 2021 , focusing on ways we can tap into our chapters’ successes thus making them a part of our overall membership strategy. Build chapter into the organizations’ education strategy. Below is a snapshot of what we discussed. Ramp up tech/admin support.

Tampa 62
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Thursday Buzz: Cleveland Prepares for GOP Convention

Associations Now

Past Republican conventions have seen protest numbers from 1,000 in Tampa, Florida, in 2012, to 100,000 in New York City in 2004. Expand your social strategy. Content and social media managers shouldn’t just use Facebook and Twitter in building their social strategies, nonprofit adviser Kivi Leroux Miller suggests.

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What if Cuba Opens Up?

High Context

I would anticipate South Florida becoming a staging point for all things Cuba, creating a huge local boom in the economy. A colleague pointed out to me that Tampa was historically a major port for Cuba trade and could become so again, bringing investment to that area.

Tampa 40