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Members Were My Mentors: Building Consensus Among the Folks Who Build

Association Adviser

What our members tend to have in common is that they’re strong entrepreneurial personalities who work in a very challenging market. . After eight years in Louisiana, I ran a chapter in Jacksonville, Florida for six years and then came up to Atlanta to run this chapter in 1995 where I’ve been ever since. That’s not the case here.

Georgia 105
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Crowdsourcing Strategies, Your Key to Member Engagement

Tom Morrison

Whether you want market information, choose a new logo for your organization, or engage in industry discussions, Crowdsourcing is the ultimate member engagement tool to find innovative solutions that reach your members where they are. This week, we cover the next three essential keys to Crowdsourcing: Clarify the Process. Tom Morrison.

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Crowdsourcing Strategies, Your Key to Member Engagement

Tom Morrison

Last week we covered three more essentials in Crowdsourcing, which are: - Clarify the Process. Chief Marketing Officer. Jacksonville Beach, FL. Have a Deadline. Reward Good Behavior. CLICK HERE to submit a RFP for Tom to speak at your event. DeAnna Helton. email: deanna@tommorrison.biz. Twitter: @deannahelton. Tom Morrison.

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Crowdsourcing: Your Key to Member Engagement Pt 1

Tom Morrison

It is very important associations start today to develop a strategy to launch a private social network, giving them total control of their online process for member engagement. Chief Marketing Officer. Jacksonville Beach, FL. I feel public social media sites, like Facebook, are not the long term solution. DeAnna Helton.

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Connecting With the Next Generation. Not as Hard as You Think!

Tom Morrison

Our association goes out of its way to make the young people feel important and give them a platform to be a part of the process. Chief Marketing Officer. Jacksonville Beach, FL. .” They instead are trying to force their age old ideas on young people, who think those ideas aren’t good anymore. They are seeking more!

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So Why Social Media for Your Association? CONNECTION!

Tom Morrison

Work with your marketing and membership teams, in conjunction with your provider, to have a coordinated strategy to “launch” your social network. It is imperative that you build momentum, and you market that momentum to send the message that if you are not in the online network, you are working at a competitive disadvantage.

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From Relevance to REVOLUTION. It's NOW or NEVER: What's All.

Tom Morrison

What I love about this process is that a passion has stirred as organizations have done in politics. Chief Marketing Officer. Jacksonville Beach, FL. I not only say that for ASAE, but also to the attendees. Do you sit on the sideline and criticize, or do you get in the game in which you dont like the game plan? DeAnna Helton.