Associations Now
MAY 6, 2016
NBC Sports is making Snapchat a central part of its coverage of this weekend’s Kentucky Derby. Last year 16 million viewers tuned in to watch the 141st Kentucky Derby. Now consider the benefits of adding Snapchat to your association’s overall event engagement strategy. It’s where a lot of your attendees are.
AMR Management Services
JULY 25, 2011
How to Create a Content Marketing Strategy. ” His first advice was that developing a content marketing strategy is “key” Content marketing involves using many different channels to speak to your members, and having a strategy to help stay focused is very important. How to Create a Content Marketing Strategy.
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AMR Management Services
JULY 19, 2011
Angie Reese-Hawkins, President and CEO of the Metropolitan YMCA of Washington and Steve Drake, President and CEO of Drake &; Company will talk about communications and marketing in a social media age during the Association of YMCA Professionals convention July 21 in Dallas. How to Create a Content Marketing Strategy.
AMR Management Services
FEBRUARY 7, 2012
At the start of the year, Forbes magazine predicted that 2012 would be "the year of content," declaring that content and social media marketing should a part of every brands marketing plan. When setting the course for a better association content strategy, be sure to keep the five Ws in mind: Who are we trying to reach?
AMR Management Services
JULY 27, 2011
If you don’t know the answer, you need to be asking your members in a survey, through social media or an editorial committee. Social media is great for giving and getting feedback. Social Media is hard to keep up with; fortunately there are some tools to help us listen. Measure the strategy.
AMR Management Services
APRIL 6, 2011
The Three-Legged Stool Strategy of Content Marketing I think theres a misconception out there that content marketing/management deals strictly with digital or social media. Once again, Joe Pulizzi reminds us that all channels - print, digital and in-person - serve a purpose in a content strategy.
AMR Management Services
JULY 18, 2011
Other tactics include public relations, advertising, direct mail and social media. How to Create a Content Marketing Strategy. Communications Audits and Digital Media Presentati. Kentucky Association of Nurse Anesthetists. Once you have a goal, you must attract attention. Create a community. ▼ 2011. (37).
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