Remove Leadership Remove Marketing Remove Member Experience Remove Member Insights
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Association Brain Food Weekly: 5.14.21

Reid All About it

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event Marketing Roadmap.

St. Louis 341
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Association Software 101: How to Find the Best AMS Platform

Protech

As a member of an association’s staff or leadership team , you see the hard work that goes into managing these organizations firsthand. While this process can require a lot of effort and coordination from your team, it can be very rewarding to support your members with opportunities for education and networking.

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Association Brain Food: 1.13.23

Reid All About it

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. Membership benchmarks.

Revenue 39
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Association Brain Food Weekly: 2.11.22

Reid All About it

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories , and highlight the important role these campaigns have in propelling associations forward. ? Member experience. Host: Fridays@4. Mon 2/14 at 1 p.m.

Content 39
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What Association CEO’s Need to Do About Membership

Smooth The Path

Membership departments tend to focus on members or they focus on the mechanics of membership. The CEO markets a particular job description with a specific set of skills then recruits a Director of Membership who becomes the member expert, and an advocate for members, and a welcoming committee for members.

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Association Brain Food Weekly: 9.13.19

Reid All About it

WBT Systems explains how to increase your sales to nonmembers , an underappreciated market segment with huge potential. MemberSuite describes how technology (beyond the conference app) can help you improve the event attendee experience. What a member (or anyone) says they need isn’t always what they really need. 1 CAE credit.

DC 34