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Association Brain Food Weekly: 7.28.17

Reid All About it

“Education needs a dramatically new approach, in which learning is a lifelong pursuit, not an endeavor limited to a few years in early adulthood,” says Amy Burroughs of EdTech Magazine: Focus on Higher Education. Learn how to become an influencer and engage your biggest influencers as a recruitment tool. Creating a Social Media Policy.

Chicago 150
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Mission Driven Volunteer Q&A

Spark Consulting

Volunteer Match’s 2012 Millennial Impact Report. Any tips on recruiting for larger commitment volunteering, like authoring a magazine article? How can we get more Gen-Xers and Millennials involved? Just as you do for membership, actively and intentionally recruit them for volunteer positions. How can we help them?

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Membership Wakeup Call for Associations

Association Adviser

Khoury also pointed to a “new world order” based on shifting demographics (Boomers approaching retirement and Gen X and the Millennials rising); different modes of communications (virtual and social media); and an “elemental change” in what members value. Charles Popper, Naylor.

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Marketing Trends: How to Wow Them In 2023

CMA Solutions

In addition, magazines and catalogs that are very visual are also being heralded all over again. Want those social media posts to pop? Social Media Marketing 2023: Keep It Real Generally speaking, people do business with people and brands that they like. Chatbots can help. What’s not to like? Add a video.

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SCD Group: Association Member Recruitment: New Opportunities vs.

SCD Group

Association Member Recruitment: New Opportunities vs Same Old Ways. and made me wonder about the changes in “association recruitment.” Types and methods of promoting - anything special I should think about beyond email, newsletter, website, and social media promotion? Stronger by Association.

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15 And/Or Dilemmas Facing Association Leaders in 2013

SCD Group

Associations traditionally (as in pre-social media) developed and implemented programs and services that the volunteer boards and/or professional staff conceived and implemented. Associations traditionally printed their materials (fliers, newsletter, magazines, etc.) This worked/works great! And, if so, when?

System 40
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How to Tame Technology

Association Adviser

While word of mouth and referrals are still key to recruiting, Rosenberger said “inbound marketing with the use of specialized software is where associations should be going.” In other words] your PR team will be using more social media, whereas your education department may be using more video conferencing, such as Skyping.”