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Tuesday Buzz: Fighting Fire With Fire

Associations Now

This clever antismoking marketing strategy is aimed directly at hipsters. Also: If your member marketing isn’t connecting, look closely at these three issues. The campaign, which recently finished up in San Francisco and San Diego, is now focused on two Minnesota-based hipster hotbeds: Minneapolis and Duluth.

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Study: Why Business Travel Costs Vary Significantly by City

Associations Now

Per the report, nearly all of the other states in the top 15, with the exception of Minnesota, are coastal, with a particular lean on the Northeast and West Coast. But their reasons for being expensive differ significantly, per the report.

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111 Intriguing Chats for 2011

ChatterBachs

It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. augieray - Augie Ray; San Francisco; Sr. cagedether - Daryl Pereira; San Francisco; Web and Social Media Manager at IBM.