Remove Member Engagement Remove Price Remove Social Media Remove Virginia
article thumbnail

Association Brain Food: 4.12.24

Reid All About it

Building Brand Loyalty: Transforming Social Customer Service with AI (Social Media & AI Bootcamp Series 2024) Learn how social media is transforming customer service. Find out how to drive synergies at scale between social media and social customer service teams, and efficiencies with purpose-built AI.

Revenue 256
article thumbnail

Membership Marketing Blog: Just Released: The 2012 Membership.

Membership Marketing

This marks the fourth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members, engage new members, renew existing members, and reinstate former members. in Alexandria, Virginia.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Membership Marketing Blog: The 2011 Membership Marketing.

Membership Marketing

As readers of this blog know, this marks the third year that we have surveyed membership organizations to better understand the strategies and tactics used to recruit members, engage new members, renew existing members, and reinstate former members. in Alexandria, Virginia. price testing. (5).

article thumbnail

Product and Service Engagement Drives Membership Retention and

Membership Marketing

Intuitively, we all know that members using the associations services is good, but seeing the statistics to support it highlights the critical nature in the membership lifecycle of member engagement. in Alexandria, Virginia. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase?

article thumbnail

2010 Membership Marketing Benchmarking Survey

Membership Marketing

As you may recall, last year, our survey provided critical comparative data on how organizations recruit members, engage new members and renew their members. in Alexandria, Virginia. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? price testing. (5).

Survey 40
article thumbnail

Membership Marketing Blog: What are the Biggest Impediments to.

Membership Marketing

Since forever, associations have overemphasized number of members as a metric. I'm not saying it should be ignored all together, but other metrics are much more important, such as member engagement, and how well you reach members in ways that affect how they conduct themselves. in Alexandria, Virginia.

article thumbnail

Membership Marketing Blog: Engaging New Members to Improve.

Membership Marketing

Conrad -- The most effective new member engagement programs that I have seen encourage new members to have a second interaction with the association. in Alexandria, Virginia. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? price testing. (5). retain members. (6).