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Announcing an Entirely New Methodology for Member Research

Smooth The Path

Do staff regularly conduct member research? Are listening tours, welcome calls, or member interviews on your list of to-dos? When testing new benefits, do you ask for member feedback? But member insights are hard to come by. You still need strategic member insights, but your members are too busy to participate.

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Strengthening Member Engagement: Tips From an HR Consultant

Fonteva

Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association member engagement strategy. As we begin this new year, refreshing and revitalizing your member engagement strategies might be just what you need to ensure success for 2021.

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Association Brain Food Weekly: 7.9.21

Reid All About it

Fri 7/9 at 12 p.m.* – Strategy First, Software Next. To explore this question, we are kicking off a three-part series—the first will be “Strategy First, Software Next.” Improve Your Email Engagement with a Conversational Email Strategy. Presenters: Ryan Costello, Chief Strategy Officer, MemberSuite.

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Association Brain Food Weekly: 5.3.19

Reid All About it

Amanda Kaiser dispels three myths on why people join associations and reveals the real reason—based on her member research. Tim Ahlenius, Director of Digital Strategy, Americaneagle.com. According to ASAE’s ForesightWorks research, trust in institutions, including government, science, and medicine, is declining.

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Daily Buzz: Event Registration’s New Frontier

Associations Now

Say goodbye to the event registration strategies of yore: Facial recognition and customized software-as-a-service solutions are taking center stage. “We Keep your nonprofit tax compliant with these three tips from the Wild Apricot blog. It doesn’t come without risks , says member researcher Amanda Kaiser. Printed tickets?

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Are You Struggling with Unsolvable Problems, Tough Choices and Uncertainty at Your Association?

Smooth The Path

I thought it was an interesting tip so I tried it and it worked. When one of my proposals for member research doesn’t move forward with a perspective client I know that I’m one proposal closer to one that will move forward. I hear others talk about reframing in their professional lives too.

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Diversify Your Retention Rate, and Other Membership Ideas

Associations Now

Your intrepid membership blogger returns from two conferences at regional societies of association executives with a roundup of tips and ideas, including great questions for member research and the power of delegating metric measurement to staff. Yes, rates, plural. ” (which may reveal individual or company needs).