Remove millennials Remove New York Remove Revenue Remove Social Media
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Marketing Trends: How to Wow Them In 2023

CMA Solutions

Want those social media posts to pop? Social Media Marketing 2023: Keep It Real Generally speaking, people do business with people and brands that they like. This sentiment is quite evident on social media channels, where people are keeping it real and, sometimes raw online, namely visual hubs like TikTok and BeReal.

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Game Plan 2014: Seeing Around the Corners

Association Adviser

Most associations agree non-dues revenue is essential, but our research shows very few ask advertisers and sponsors for their input. Year-round, 365-day engagement through technology and social media is one of the biggest trends she has observed. Measuring social media. What surprised us most in 2013?

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What Smart Associations Do Differently

Association Adviser

In response to this challenge, some associations have made impressive gains in their adoption of technology, particularly in the areas of mobile, social media, video, online learning, connectivity and more. New Orleans Saints. New York Giants. I checked in with two of my millennial colleagues to get their take.

Texas 60
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From the Corner Office: Carol Khoury, NYSSA

Association Adviser

This month’s Corner Office spotlight shines on Carol Khoury, managing director of membership & marketing, for the 10,000-member New York Society of Security Analysts (NYSSA). From the Corner Office Leadership Association membership Carol Khoury membership NYSSA revenue' Carol Khoury.

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What Associations Need to Know About Technology

Association Adviser

As Thomas Friedman, bestselling author of The World Is Flat, quipped in a recent New York Times op-ed , “something really big happened in the world’s wiring in the last decade, but it was obscured by the financial crisis and post-9/11.” Millennials respond differently. Technology cuts both ways.

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Membership Wakeup Call for Associations

Association Adviser

Carol Khoury, managing director of membership and marketing for the New York Society of Security Analysts (NYSSA) said associations are finally coming to grips with the fact that they can no longer “do business as usual” and hope to survive. Relevance is what drives both dues and non-dues revenue.”