40% of Twitter Messages Pointless Babble
Associations Live
AUGUST 18, 2009
According to Pear Analytics, a San Antonio based market research firm, “pointless babble” accounted for 40% of the total number of messages sampled in a recent survey. Given my evangelistic nature when it comes to social media, you’d think my reaction would be to defend Twitter. That's not what I'm going to do.
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