Association Adviser

MARCH 19, 2013

[link] #associations @AssnMediaPub How to Rock Your Website Content Planning [link] @hankbizdev This recent post led to the busiest month in the 6 year history of my weekly blog. link] Blogs Outrank Social Networks for Consumer Influence. Small communities on blogs and Facebook wield the most influence. June 4-5, 2013.

Georgia 60

Georgia Directory New York Newsletter 60

Associations Now

APRIL 18, 2013

If you drop the ball with engagement and communication, your nonprofit is in need of an optimization strategy. Are you up-to-date with your communications strategy? — Karen Zapp (@KarenZapp) April 18, 2013. — Karen Zapp (@KarenZapp) April 18, 2013. Timing is key in developing strategy.

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Social Media Communications Strategy Newsletter 40

Association Adviser

AUGUST 27, 2013

Connect With Ricoh blog. October 1-3, 2013. November 7-9, 2013. November 14, 2013. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. If your emails aren’t mobile-friendly already, they should be. Kurt Konow. 7 Qualities of a Truly Loyal Employee.

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Directory Virginia Newsletter Social Media 60

Association Adviser

JANUARY 16, 2013

Before you jump in and start making your list for 2013, take the time to make a list of realizations—those foundational reality points that will help you plan for a successful new year. 3 Ways Associations Can Live Dangerously in 2013. What if 2013 was the year of living dangerously for associations? January 18 – 21, 2013.

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Directory Texas Price Newsletter 60

Higher Logic

JANUARY 23, 2018

Without the right person running your community, it may not be successful. Having a community manager involved in set up, strategy, and engagement tactics from the beginning will give your community a strong start and help you meet business goals in the future. Community management services. And older generations?

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Social Media Software Revenue Project 195

Aaron Wolowiec

SEPTEMBER 2, 2014

Instead, the session was developed as a result of a conversation I overheard at last year’s conference describing the challenges associations often have implementing strategy they’ve either developed internally or in conjunction with a consultant. In fact, a 2013 HBR blog post suggests, “Execution is a minefield… Agendas compete.

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Nashville Analysis Review Communications 100

Associations Now

MAY 30, 2013

Blog posts fuel the conversation and foster insight. Blogs and events share common ground: They create value. Why events and blog posts shouldn’t be mutually exclusive, and more, in today’s Social Media Roundup. NEW POST – Why You Should Treat Your Next #Event Like A Blog Post [link] #eventprofs #vistage.

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Slice-Works

JULY 18, 2013

Our Sales Coach takes a pretty hard line—any business that doesn’t have a sales strategy is pretty much dead in the water. So if you’re in the B2B category of business, here’s an interesting statistic for you: according to the Content Marketing Institute’s recent 2013 Benchmarks, Budget, [.]. Not hard to agree with that position!

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Content Strategy Marketing Tips 28

Membership Marketing

OCTOBER 2, 2013

According to the 2013 Membership Marketing Benchmarking Report , 52% of associations offer a Student membership category. However, in speaking with membership professionals, it is not always clear that there is a defined strategy for what a Student membership is attempting to accomplish. If you build it, they will not come.

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Strategy Examples Marketing Communications 40

Virtual

SEPTEMBER 26, 2013

Take an integrated approach, and reframe the story for your newsletter, your blog, and other communication channels, which we’ll discuss below. 4. Plan ahead with your social strategy. In 2013, no promotional strategy would be complete without a social media component.

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Press Release Marketing Social Media New York 100

Association Adviser

JULY 5, 2017

A 2013 Harvard Business Review blog post suggests that, “Execution is a minefield … Agendas compete. Communication breaks down. Consider the most common pitfalls associations face implementing strategy. Only 14 percent of the same CEOs indicated their organization did an effective job of implementing the strategy.”.

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United States Review Revenue Communications 76

Beth Kanter

JANUARY 14, 2013

Participants at FFL Training Doing Content Strategy Brainstorm. Holly published the 2013 version back in December, but you can never have too much of a good and incredibly useful resource!!! And, if you want to dive deeper into content marketing for nonprofits, go subscribe to Kivi Leroux Miller’s blog.

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Content Strategy Social Media Tools 28

Higher Logic

NOVEMBER 24, 2015

As I've blogged about before , I see social networking for businesses as encompassing four quadrants: public social media, social CRM to collect data, social software in the workplace (intranet) and externally facing social software (an open online community).

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How To Software Social Media Resources 120

Aaron Wolowiec

DECEMBER 10, 2013

Next year promises to deliver exciting new mobile technology, so when planning digital strategies, associations should consider mobile apps and websites, said Kim Harwood, president of Results at Hand Software. Your association can leverage mobile technology for advocacy, education, member communications and engagement activities.

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Social Media Survey Video Technology 100

Eric Lanke

APRIL 1, 2013

And for me more specifically, I have staff members to support, members to communicate with, volunteers to inspire. Sometimes it's a necessary strategy for getting things done--or for staying sane. IMPORTANT NOTE: Google Reader is shutting down on July 1, 2013. And this is when the word "just" creeps in.

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Beth Kanter

DECEMBER 10, 2013

Note from Beth: Last week, I had the pleasure of facilitating two workshops on becoming a Networked Nonprofit: Effective Social Strategy for nonprofits in Santa Barbara hosted by the Fund for Santa Barbara. In order to help focus their online communications, I recommend every nonprofit have an editorial calendar. What is it?

Strategy 28

Strategy Content Tools Newsletter 28

Beth Kanter

FEBRUARY 19, 2013

Note From Beth: Blog Carnivals are a themed collection of blog posts. They have been for a long time and some nonprofits, like Momsrising, have been using them as part of their engagement strategy. Welcome to the Nonprofit Blog Carniva l round-up! Flickr Photo by Domen Jakus.

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Social Media Resources Marketing Communications 28

Membership Marketing

SEPTEMBER 13, 2013

If you are looking for powerful ideas and strategies to grow your organization’s membership next year, this is a program you may want to consider. and one of the leading authorities on membership and I will be teaming up to present a one-day program titled, Membership Success for 2014: Developing and Executing a Powerful Strategy.

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Chicago Marketing DC Washington 40

Aaron Wolowiec

JUNE 24, 2014

This month’s guest blog post is by Samantha Whitehorne, deputy editor for Associations Now. It allows us to go to a lot of the exhibitors and industry experts who are part of the trade show and interview them in a casual manner,” Lex Nepomuceno, WRA’s director of communications and technology, told Associations Now.

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Washington Conference System Technology 100

Associations Now

SEPTEMBER 20, 2013

Spotted: Membership strategy and content marketing rolling with the same crowd. Strategy starts with loyalty—tied into content marketing. Tailored content allows associations direct communication with both prospective clients and long-term members. — Silverbear (@SilverbearLtd) September 20, 2013. Mischief Managed.

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Social Media Content Marketing Newsletter 40

Beth Kanter

SEPTEMBER 13, 2013

Colleague Miriam Brousseau tagged me and several other “close professional ties” asking us for resources on nonprofits and content strategy. I asked Miriam if she would summarize what she learned about nonprofits and content strategy in a guest post and here it is. Nonprofit tech and communications specialist Ash Shepard.

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Content Strategy Social Media Sample 28

YourMembership

MARCH 8, 2013

The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week. If your company or business doesn’t have a social-media strategy, it better get one. 9) Unplugged: Got Social?

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Social Media millennials Recruiting Recruitment 150

SCD Group

OCTOBER 28, 2013

Raising Awareness Through Newsjacking By Lori Halley via Wild Apricot blog In our lightening-paced, globally connected world teaming with social media memes, 7 second video clips and 140 character news bytes, how can you get attention and keep your non-profit or your cause top of mind? Tactics for encouraging change in an organization.

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Marketing Cleveland Content Communications 40

Beth Kanter

OCTOBER 9, 2013

Use images in every communication #21CapitalCamp. GuideStar USA (@GuideStarUSA) October 8, 2013. Finger Focusing: Many times you will be using the auto-focus feature, but you may decide that focusing on something else in the frame supports your communication goals better. You can pick out the best one later. Photography'

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Content Tools Strategy Tips 28

Association Adviser

AUGUST 7, 2017

Reading “fake news” is even more interesting, particularly on social media where passionate individuals often hide behind a left- or right-wing moniker and feel emboldened enough to spat about a blog or not-so-reputable news site. Jill Andreu is Naylor’s vice president, content strategy and development. Email her at jandreu@naylor.com.

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America Social Media Press Release Education 63

Associations Now

DECEMBER 17, 2013

— Dave Lutz (@VelChain) December 17, 2013. But on the yearly member visits he makes, Lanke writes on his blog , he finds he spends more time talking about what his association does than soaking up what his members are trying to achieve. entura (@venturajm) December 16, 2013. — Joe ?entura

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Social Media Content Tools Marketing 40

Associations Now

AUGUST 12, 2013

Also: strategies for growing conference sponsorships. It’s no secret that younger generations rely on social media to communicate with friends and connect with the causes they care about. She cites an article in Patterns , an online magazine for designers, which offers four time-tested strategies for engaging your members.

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Social Media Atlanta Strategy Report 40

Association Adviser

JANUARY 21, 2014

This three-part series will help you use data to improve your marketing strategies and, ultimately, your bottom line. In May 2013, Data Management Association President Peter Aiken told Information Management that Chief Data Officers are “ more vital than ever.” It can help formulate marketing strategies.

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North Carolina Tools Analysis United States 60

Associations Now

AUGUST 5, 2016

” No matter your opinion on big, hairy SEO issues, we can all agree on one thing: This 2013 Onion brief is hilarious. Peter Panepento, a media relations expert, has some thoughts on how to deal with that issue on Kivi’s Nonprofit Communications Blog. Need some data-driven strategies for your email subject lines?

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Guidelines Price Cost System 40

Beth Kanter

APRIL 29, 2013

.” The participants were a cross-disciplinary group and included people who work at different foundations in the areas of evaluation, communication, social media, and programs as well as people who work for nonprofits and as consultants who work in evaluation, social media, network analysis, data scientists, and others. Elizabeth R.

Social Media 28

Social Media Analysis Case Study Maine 28

Beth Kanter

NOVEMBER 19, 2013

Beth’s Blog, September 2011. Harvard Business Review, March 2013. Long Live Strategy.” SSIR Blog, January 2013. Argues for engaging in adaptive strategy given the data rich and rapidly changing environment for solving complex social problems. ” Lucy Bernholz, “ Data-first Philanthropy.”

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Social Media Analysis Tools Strategy 28

Associations Now

JANUARY 10, 2014

Titles and perception: Tying into the Pew study findings is this insight that Kivi’s Nonprofit Communications Blog breaks down from its own 2014 Nonprofit Communications Trends Report: The kinds of issues that people working at nonprofits report facing tend to vary by their position in the organization. A better calendar?

Communications 40

Communications Report Survey Marketing 40

Beth Kanter

MARCH 20, 2013

Brian Fitzgerald (@brianfit) March 10, 2013. All this should be communicated succinctly in a document that is based on discussion, roadshows, and training for staff on using social media effectively. Social media response chart loosely based on the AirForce Blog Response Framework. YQe91n #npsmpeer.

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Guidelines Social Media Organization Examples 28

Membership Marketing

JANUARY 2, 2014

My preference would be to follow a “ready, fire, aim” strategy. In the 2013 Membership Marketing Benchmarking Report only 16% of associations reported doing A/B tests in their marketing efforts. The Membership Marketing Blog is written by Tony Rossell, Senior Vice President of Marketing General, Inc.

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Marketing Sample Recruiting Recruitment 40

Velvet Chainsaw

AUGUST 9, 2013

Go ahead and take a few minutes to read Rick’s entire blog post and leave a comment with your opinions or support. I admire Rick’s transparency in communicating the challenges that these practices have on conferences and tradeshows. This story does provide a few tips on contracting and triage strategies for dealing with the rebels.

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Conference Revenue Communications Industry 40

Beth Kanter

JANUARY 9, 2013

In 2013, social media will continue the trend of “going visual.” ” If you have decided that your nonprofit going to go visual in 2013, figure out your goal. .” Here’s a DIY infographic from Sarah Mapes, Director of Communication, Colorado Coalition for Medically Underserved.

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Colorado Social Media Tools Proposal 28

Beth Kanter

APRIL 8, 2014

This guest post from Marika Lynch shares some of the most recent lessons learned about Giving Days and was also published on the Knight Foundation blog. Over the past year, we have worked closely with 19 community foundations in cities where Knight invests and gleaned insights on these issues. Today, we are excited to share them.

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