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Music City, Our Thought Leadership Team, and a Memorable 2014

YourMembership

Downtown Nashville also provided the perfect setting to host the second YM Thought Leader Summit, where we pulled together many of the people who so generously share their time and talents to help drive YourMembership’s thought leadership initiatives. Below are the Thought Leadership sessions from Xperience 2014. CAE Webinar Series.

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Reads of the Week: March 1, 2013

Reid All About it

We’ll all know once Digital Now’s Technology Leadership Survey is released. This week he answers the question: what kind of content strategy drives community engagement ? By wisely leveraging technology, your organization can go so much further than you can imagine. Read her post to find out how. The survey takes five to ten minutes.

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Reads of the Week: February 1, 2013

Reid All About it

However, as Rosenbaum says, “Information overload drives content consumers to look for human-filtered, journalist-vetted, intellectually-related material. I make my living providing content that helps businesses educate clients and prospects, so I’m obviously a big advocate of content marketing. A good wake up call.

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Reads of the Week: January 25, 2013

Reid All About it

She tells content marketers — meaning any individual or organization that uses content to educate and build relationships: “The reality is, your audience won’t pick up real momentum until you’ve mastered the “know, like, trust” factor. Why is content marketing so important? More contentment and less frustration?

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Help Your Members Find the Signal in the Noise

Spark Consulting

The whitepaper includes: An association content curation maturity model. An interview with Carrie Hane and Dina Lewis, CAE, who co-authored the recent ASAE Foundation content strategy report, Association Content Strategies for a Changing World , with Hilary. A case study with the Institute of Food Technologists.

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Reads of the Week: March 8, 2013

Reid All About it

I’m not the only one who likes being a content curator. What Social Business Means for Leadership – Jamie Notter’s keynote. Tagged: Association , Content Marketing , Marketing , Web and Social Media , Website , Writing & Blogging. Elizabeth Engel is always an excellent source for interesting reads. Happy Friday!

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Best of the Web – March 2013

Association Adviser

link] #associations @AssnMediaPub How to Rock Your Website Content Planning [link] @hankbizdev This recent post led to the busiest month in the 6 year history of my weekly blog. Association magazines are growing in content and circulation while remaining an important member benefit. May 29-31, 2013. June 4-5, 2013.

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