Higher Logic

MAY 8, 2019

If your target audience has opted into your communications, the open rate should be on the higher end. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Provide community members options. (PS: Let them make that choice.

Tips 166

Tips Email Marketing Newsletter Communications 166

Higher Logic

NOVEMBER 10, 2016

In early 2015, Protech Associates Director of Customer Care Matt Bruffey recognized the need to improve the customer support experience. Our support was really a communications black box,” said Bruffey. We had little or no direct communication with our users, and many of them felt they were being left to fend for themselves.”.

Library 180

Library Maryland Project Software 180

Aaron Wolowiec

MARCH 31, 2015

1, with marketing and communications taking the No. 2 slot, followed by technology. “In In a major shift from 2014-2015, our survey results show that it has become a candidate’s market, increasing the challenge for nonprofit managers to find and hire the staff they need and to pay the higher salaries required,” the report says.

Marketing 100

Marketing Leadership Technology Report 100

Associations Now

JUNE 30, 2019

Lack of communication on leaders’ part has some proven consequences: A 2015 SHRM poll found that 64 percent of workers say that “leaders making decisions without seeking input” was their top concern. Similarly, a 2015 Gallup poll found that 67 percent of employees are engaged when their managers give feedback on their strengths.

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Review Communications Report Course 92

Higher Logic

NOVEMBER 8, 2018

Here was ASHRAE’s renewal automation campaign process: Enrolled nine different membership grades. Best Community Manager: Jamie Chapman, The Honor Society of Phi Kappa Phi. Reviewing posts, prompting responses when needed, assisting community members, and keeping threads organized. Say congrats on Twitter! Highlights.

Michigan 190

Michigan Certificate Handbook Directory 190

Associations Now

MAY 21, 2015

And in today’s evolving communications and marketing environment, it’s important to find someone who has the right skills to take your associations to the next level. Technology: As technology becomes easier to work with, our expectations have increased. This is about what to do next. Which new skills would it benefit from?

Communications 40

Communications Marketing Recruiting Recruitment 40

Aaron Wolowiec

DECEMBER 16, 2014

I served as director of communications for an association for four years – and I loved every minute of it. I was all things communications, media relations and public relations. Eighty-eight percent think members perceive their marketing and communication efforts as sometimes to always relevant and professional. But marketing?

Marketing 100

Marketing Social Media Content Report 100

Leading Learning

JULY 12, 2021

The main challenge associations face in digital transformation initiatives is that digital transformation is an iterative process that includes both technologies and culture. And that means we need to be on the lookout for the tools and technologies that will enable us to change. Review your legacy systems and processes.

Case Study 52

Case Study Technology millennials Strategy 52

Higher Logic

OCTOBER 29, 2015

The Holy Grail for community managers isn’t proving ROI -- sometimes when you’re starting out, it’s negative -- it’s improving the value of your community to ultimately increase ROI. How do you increase your community’s value? Define a compelling shared purpose and value for your community. Don’t just stop there.

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CA Products Process Strategy 120

Association Success

DECEMBER 19, 2017

Since NBBQA changed its business model in 2015, the association has seen lower operating costs, more focus on strategic business priorities, higher productivity and an increase in customers. Determine new ways to cultivate resources—people, financial support and technology. The Trends. Industry 4.0—or

Products 62

Products Industry Cost Technology 62

Higher Logic

JANUARY 18, 2016

Since community management is new, executives often don’t understand the challenges community managers deal with and don’t know how to support them. Resistance to social technology in their organization. Many organizations -- especially ones larger or older -- are set in their ways, making virtual communities poorly received.

Maine 120

Maine Report Recruiting Recruitment 120

Associations Now

JUNE 19, 2017

maximize use of smart technology. In 2015, AEM’s board of directors authorized the creation of Infrastructure Vision 2050, a thought-leadership initiative focused on maintaining the country’s global economic competitiveness through advancements in infrastructure. ensure rural-urban connectivity. expedite project delivery.

United States 66

United States System Report Project 66

Associations Now

MARCH 28, 2019

AMP for Email, an initiative by the search company to improve email interactivity by adding support for the technology it developed with its Accelerated Mobile Pages project, could help bring some of the interactivity from the web into inboxes the world over. And as a result, email design tends to be fairly conservative out of necessity.”.

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Project Marketing Products Communications 66

Associations Now

APRIL 27, 2017

One of the Obama administration’s big wins on the technology front is facing an existential threat. On Wednesday, Federal Communications Commission Chairman Ajit Pai announced his plan for rolling back net neutrality regulations put in place by his predecessor, Tom Wheeler. “Nothing about the internet was broken in 2015.”

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Guidelines Innovation DC America 41

Associations Now

JANUARY 25, 2017

A major British technology group has a warning for its members: Brexit could prove a huge problem for the industry if it goes the wrong way. Approximately 552,600 foreign-born workers worked in the tech sector in 2015—a third of whom are from the EU. and Europe—its largest trading partner for data flows.”

Report 40

Report Industry Technology Products 40

Higher Logic

FEBRUARY 28, 2017

If you don’t, you’ll sacrifice SEO and user experience because Google started boosting mobile-friendly sites in 2015 , furthered that policy last year , and will likely continue making similar updates this year. In marketing, this processes is called A/B testing. Personalize Communication and Content. A/B Testing.

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Indiana Illinois Content Examples 120

Higher Logic

JANUARY 13, 2016

Good news is, if your community isn’t very engaged or doesn’t feel sustainable, you can mold member behavior to create the environment you want. But, as Rachel Happe, Principal and Co-Founder of The Community Roundtable said in her 2015 Super Forum keynote speech , changing behavior isn’t easy. It’s like a Fitbit, she said.

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CA Strategy Products Process 120

Associations Now

JUNE 15, 2016

The ACT report [PDF], based on extensive interviews with the nonprofit sector, says it’s clear that the role and function of the Exempt Organizations (EO) office has been fundamentally hindered by various critical factors, including dwindling resources, declining budgets, loss of historical knowledge and personnel, and antiquated technology.

Report 40

Report Committee Leadership Tools 40

Associations Now

MARCH 3, 2016

This time last year, human resources firm Nonprofit HR predicted a positive employment prognosis for the nonprofit sector throughout 2015. For example, five years ago, communications positions were hard to fill. And check back in here next week for more of Corlett’s insights on the hiring process. In the next five years ….

Recruiting 40

Recruiting Recruitment DC Education 40

Leading Learning

MAY 24, 2022

The spread of both video and social—often in tight combination—has gone hand in hand with the widespread use of smart phones and the ever-increasing speed of mobile communication networks. Google introduced Google Cardboard—basically a no-cost virtual reality headset—in 2015. billion acquisition in 2015. The Growth of Mobile.

Course 101

Course Video Cost Certificate 101

Higher Logic

MARCH 1, 2016

SAE’s previous community, the Engineer Xchange, wasn’t used often and didn’t offer real value to its members. The process of defining objectives, functionality and a mission for the organization was missing. Taking an engineering community to the next level. It was a win-win.

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Industry Resources Team Process 120

Higher Logic

NOVEMBER 19, 2015

Growth matters: develop repeatable processes. Every community needs to align with organizational goals and set up a strategy for scale and efficiency. The basics include a welcome program and onboarding process, programmatic outreach, access to support documents and a robust FAQ section. Leverage social media outreach.

Social Media 120

Social Media FAQ Boston Content 120

Associations Now

FEBRUARY 19, 2015

As part of the association’s Transformation Initiative, which also includes elements to better serve members, the group will “adopt a ‘digital-first’ mindset to become a multimedia, multiplatform science communication enterprise, rather than a print-centric publisher,” AAAS CEO Alan Leshner and Board Chair Phillip Sharp wrote in an announcement.

Sample 40

Sample Report Video Strategy 40

Associations Now

AUGUST 11, 2015

While advances in technology have affected how young professionals prefer to communicate and do business, people born between 1980 and 2000 understand the importance of attending in-person events to expand their networks and nurture their professional development, the report said. workforce , as of the first quarter of 2015.

millennials 40

millennials Report Social Media Survey 40

Associations Now

OCTOBER 19, 2015

It is very well-executed, and if you’re trying to fly through every message so that you don’t miss anything, it makes the process a breeze.” We'll be live-tweeting the Strategic Communications & Storytelling Summit tmrw from the hashtag #RaganStorytelling. — PR Daily (@PRDaily) October 19, 2015.

Social Media 40

Social Media Tools Communications Team 40

Achieve

JUNE 2, 2015

In today’s technology-driven world – and with nearly 300 million Internet users in the U.S. Because you know this, I’ll bet your website already communicates your mission and vision, draws in volunteers and makes it easy to collect donations. MCON 2015 is all about influence. And that’s just Google – 3.5 To start, take part in.

Directory 52

Directory millennials Technology Organization 52

Reid All About it

JUNE 17, 2016

And now, the list of webinars and other events for the association community for the week of June 20. Meeting planners need to stay on top of technological advances, corporate initiatives, budget restrictions, attendee expectations, meeting innovations and organizational goals or risk becoming obsolete. More info/register.

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LMS Raleigh Content millennials 150

.orgCommunity

AUGUST 22, 2017

Since NBBQA changed its business model in 2015, the association has seen lower operating costs, more focus on strategic business priorities, higher productivity and an increase in customers. Determine new ways to cultivate resources—people, financial support and technology. The Trends. Industry 4.0—or

Products 40

Products Industry Technology Cost 40

Beth Kanter

NOVEMBER 20, 2018

Google.Org is giving away $25 million to humanitarian projects that use Google’s machine learning technology. They are also using chatbots internally to make communications processes more efficient. How Artificial Intelligence Can Humanize Workforce Communications And Customer Engagement. AI Technology.

San Diego 52

San Diego Tools System New York 52

Associations Now

MARCH 7, 2017

A recent report by Technalysis Research [PDF] found that nearly two-thirds of business communication—whether with coworkers or people outside the organization—happens via email or phone. On the other hand, people forced to collaborate against their will often resist the process until it becomes counterproductive,” Anderson wrote.

Tools 63

Tools Report System Communications 63

Associations Now

SEPTEMBER 9, 2019

In 2015, the event made it to Microsoft Edge in Windows. In many ways, it is an example of a technology associations might have actually been early to, in the form of webinars , fundraising events , member hangouts , or even as substitutes for an annual meeting. Does multiway communication make sense for you?

Video 60

Video Examples Social Media Software 60

Association Adviser

MARCH 18, 2014

In keeping with these technologically-savvy times, one of our clients recently decided to test the effectiveness and adoption rate of a mobile event app at its largest annual conference. The mobile event app development process. We are already in the planning stages for this same event in 2015, and intend to use this event app again.

Georgia 60

Georgia Revenue Conference Technology 60

Associations Now

APRIL 6, 2015

92 % The percentage of finance professionals who believe that credit cards based on EMV-based “chip-and-PIN” technology will be effective in reducing point-of-sale fraud, according to a new study by the Association for Financial Professionals. Great Divides. billion to upgrade payment terminals ahead of the October 1 deadline.

System 40

System Cost Industry Technology 40

Forj

DECEMBER 29, 2017

As always, we try to use this blog post to speak from our experience as a learning technology partner to organizations that provide continuing education and professional development. In eLearning, we are at the very start of the hype curve with distributed ledgers: we can imagine the technology solving one of our recurring problems.

elearning predictions 150

elearning predictions Mooc LMS Price 150

Association Adviser

SEPTEMBER 21, 2016

The management of that process — getting all those people up to speed so they are effective right from the beginning of their term — is quite an art form.” You just need frequent and effective communication to keep them engaged. Selection of Top 10 Association Communication Challenges 2011-2015. 1 info source.

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New York City Ohio New York California 60

Higher Logic

DECEMBER 22, 2015

He asked our five innovative community managers some tough questions, and they provided real answers. The Kick-Ass Community Managers. Ben Martin , CAE, Online Community Results. James Baumann , Director of Communications & Marketing, The Association of College & University Housing Officers - International (ACUHO).

Social Media 120

Social Media Library Resources Guidelines 120

Slice-Works

SEPTEMBER 4, 2014

The brain processes visual information 60,000 times faster than text — 3M Corporation, 2001. —90 Today’s technology and production methods make video production scalable! Carve out that time, add it to your goals for 2015, find your video production partner and get started. We Are Wired To Be Visual. NOW IS THE TIME!

Video 28

Video Content Marketing Strategy 28