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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

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Cut through communication clutter

Aaron Wolowiec

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. Or even worse yet, companies.

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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

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2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

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Associations’ Social Media Confidence Grows

Associations Now

A new report on social media use among associations shows they have grown increasingly more comfortable in using social media over the last couple of years. Overall, organizations are becoming not only smarter in their use of social media but braver. Here’s a look at that finding and more.

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The millennial mantra: give

Aaron Wolowiec

We give back, both personally and professionally, as responsible contributors to our community, and we welcome opportunities to partner and co-create with industry colleagues. GivingTuesday 2015: Attracting Millennial Donors looks at the behaviors of millennials during #GivingTuesday , which was Dec. Beef up your social media strategy.

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Free Download: 2015 Membership Marketing Benchmarking Report

Membership Marketing

Once again, I am pleased to share the just released 2015 Membership Marketing Benchmarking Report with you. The purpose of this study continues to be the development of meaningful benchmarks by which the leadership of associations can evaluate their own membership marketing strategies and tactics.

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