Potomac Core

JANUARY 4, 2017

in the third quarter of 2016 growth forecasts for 2017 remain mixed. What also remains to be seen is just how much disruptive technologies and policies of the new Administration will impact the business landscape in the new year. Even though the U.S. economy grew at a brisk 3.5% Policy Priorities Mirror Industry Outcomes.

Cost 132

Cost Member Engagement Recruiting Recruitment 132

Reid All About it

MARCH 19, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Fri 3/19 at 12 p.m.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

DECEMBER 16, 2016

Now that I’m back from the ASAE Technology Conference & Expo , it’s time to get festive. I admit, I’m crazy about my association technology community – such good people. IT analyst firm Gartner tracks the journey of emerging technologies from the “Peak of Inflated Expectations” to the “Trough of Disillusionment.”

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Reid All About it

SEPTEMBER 30, 2016

American Water Works Association’s strategic objective to expand into seven priority markets was accompanied by the mission statement, “Better World Through Better Water.” Hear about the opportunities and challenges faced by a US association in penetrating the India market as well as the lessons they learned. More info/register.

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Maryland millennials Education America 150

Reid All About it

DECEMBER 16, 2016

Now that I’m back from the ASAE Technology Conference & Expo , it’s time to get festive. I admit, I’m crazy about my association technology community – such good people. How to Keep Your Association’s Technology Project on Schedule. Lessons from 2016 Benchmarking Study. Wed 12/21 at 2 p.m.

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Project Technology Conference Recruiting 150

Socious

NOVEMBER 17, 2016

Whether we’re talking about the internet revolution or the technology revolution in general, billionaire Scott Cook makes a good point. We’re still just getting used to having the internet, technology, and information at our fingertips. Since progress, and especially technology, never stands still, that shift is still in motion.

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Reid All About it

SEPTEMBER 9, 2016

And of course, the technology to support sales teams (even if it’s a team of one) is getting better and better. – App-tastic 2016: 45 of the Best Productivity Apps You Should Be Using. You’ll want to go if you wish to stay informed about where association technology is heading. Host: ASAE Marketing Section.

Social Media 150

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Associations Now

MARCH 10, 2017

The survey of Washington, DC, area associations—which was conducted at the end of 2016—provides a look at staffing priorities and challenges in the association world. Recruiting and retaining talent is a significant challenge, the report shows. This generational shift is challenging staff recruiting, policies, and practices.”.

Survey 66

Survey millennials Recruiting Recruitment 66

Associations Now

MAY 26, 2017

Aggarwal shared how technology could make this task easier. Following its 2016 conference, it offered the PLA 2016 Rewind: Post-Conference Webinar Series. Another perk of all of these efforts: They serve as prime marketing tools for recruiting new attendees to your next conference. It’s a yearlong effort.

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Reid All About it

JUNE 2, 2017

I’m looking forward to spending a few days next week talking and thinking about association technology. As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Are you spending the right amount of money on technology? Ah, the geeky pleasures of life.

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Raleigh Chicago DC Washington 150

Reid All About it

JUNE 10, 2016

– Chapter of the Future: A Look at the 2016 Benchmarking Study & Where We Go from Here (ASAE Virtual Roundtable). Learn what other associations are doing to address the opportunities and challenges that new technologies and the rise of Millennials have brought to chapters. More information/registration. Host: YourMembership.

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System millennials Member Insights Recruiting 150

Association Adviser

FEBRUARY 26, 2018

If you were the CEO of an association that strives to support applied technology professionals through training, credentialing, research, standards-setting and ongoing development of new competencies in any region of the world, where would you start? The recruiter explained that [travel to] the interview was free.

Boston 61

Boston California Iowa New Jersey 61

Associations Now

NOVEMBER 9, 2016

” Mark Jones, president of enSYNC Corporation, an association technology solutions firm, says his organization has been using the term for several years. Improved recruitment was reported by more associations offering installments (46 percent) than those offering recurring billing (18 percent).

Survey 93

Survey Sample Report Recruiting 93

Associations Now

JULY 27, 2016

An uptick in association membership growth, driven by a rise in member-recruitment rates, highlights findings from the latest Marketing General benchmarking study. The economy is up by some, if not all, indicators; technology has continued its march toward consuming our lives; and the presidential election is simply inescapable.

Recruiting 40

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Associations Now

JUNE 28, 2017

Preliminary findings from this year’s Marketing General Membership Benchmarking Report indicate that membership growth is holding its own amid a whirl of challenging external forces. And membership acquisition continues to show strength—45 percent of associations reported an increase in new members, down only slightly from 2016.

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Certificate Survey Recruiting Recruitment 65

Associations Now

MARCH 3, 2016

It depends, according to one staffing professional’s insights into the trends and cycles of the association talent market. While the 2016 report hasn’t yet been released, the relative health of the nonprofit and association employment markets is closely watched, especially when it comes to recruitment strategy.

Recruiting 40

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Associations Now

JANUARY 19, 2016

The Conference Board’s CEO Challenge 2016 survey identifying top concerns of for-profit chief executives may sound familiar to association CEOs: Human-capital-related issues dominated the list of challenges that organizational leaders from around the globe are most concerned about this year.

Survey 40

Survey Innovation Report Strategy 40

Associations Now

MAY 19, 2016

New research from the Massachusetts Technology Leadership Council argues that the state’s tech industry is doing better than many others on the diversity front but that it still has a ways to go. In Massachusetts, the technology economy is surging.

Massachusetts 40

Massachusetts Industry Boston Recruiting 40

Association Adviser

JANUARY 2, 2019

“We had to restructure our team to support our new content goals,” said Gwen Fortune-Blakely, director, enterprise-wide marketing at ASHA. “We ASHA experienced success on the employer/recruiter side as well. It has been worth the investment in terms of ASHA’s goal of delivering member value by helping members manage their careers.”.

How To 75

How To Project Content Recruiting 75

Associations Now

DECEMBER 9, 2015

As the year nears conclusion, it’s time to review some of the biggest marketing mistakes of 2015. But as our resident technology expert Ernie Smith noted , authenticity, not humor, is what matters. So, in 2016, make a list of your tweets, and check them twice. Plus: Twitter is experimenting with yet another big change.

Social Media 40

Social Media Press Release Recruiting Recruitment 40

Associations Now

NOVEMBER 12, 2015

And findings from two new industry surveys of nonprofit finance and accounting professionals illustrate that outdated technology, interruptions from other departments, and small staffs may be costing these professionals a lot of time and, ultimately, costing their organizations a lot of money. Please share in the comments.

Analysis 40

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Association Adviser

SEPTEMBER 21, 2016

Besides having boundless energy and vision, Sabuco and Hedberg are relentless networkers who leverage their global connections to recruit powerhouse board members, advocates and ambassadors to support their missions. Source: Association Adviser eNews and Naylor Association Solutions 2016. So, what’s the ideal board size? 21 or more.

New York City 60

New York City Ohio New York California 60

Chapter Chat

MARCH 15, 2017

In 67 percent of associations, national collects the dues, according to the 2016 Chapter Benchmarking Report published by Mariner Management & Marketing. Instead of developing separate marketing and recruitment materials, you can now share this responsibility. Relieve chapters’ administrative burden.

Discount 28

Discount Recruiting Recruitment Resources 28

Associations Now

JANUARY 25, 2017

While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. While millennials got comfortable with technology at an early age, members of Gen Z were digital-first from Day 1. True ‘Digital Natives’.

millennials 40

millennials Ohio Membership Management Survey 40

Chapter Chat

OCTOBER 20, 2016

Source: Mariner Management & Marketing LLC’s 2016 Chapter Benchmarking Report . Inability to recruit new members. Source: Mariner Management & Marketing LLC’s 2016 Chapter Benchmarking Report . Technology is usually the answer. It’s Not All Rainbows & Roses. Event upselling.

Revenue 28

Revenue Report Recruiting Recruitment 28

Chapter Chat

MARCH 22, 2017

The joint membership model is becoming more popular with associations , according to Peggy Hoffman, president of Mariner Management & Marketing. In fact, 31 percent of the associations that participated in Mariner’s 2016 Chapter Benchmarking Report require joint membership. Chapters in varying stages of technology adoption.

How To 28

How To Revenue Recruiting Recruitment 28

Reid All About it

JUNE 8, 2018

If your technology wish list is long but your budget is short, you have to prioritize your needs. DelCor describes how to develop a technology project portfolio to guide you through these difficult decisions. Email is the overlooked backbone of successful content marketing and SEO strategies. Marketing Land ).

Cleveland 31

Cleveland DC Washington Press Release 31

SCD Group

JULY 22, 2012

You may want to share these articles with your membership and marketing teams. Changing technology – there have been more changes in the past 5 years then in the previous 50 years. Seven Levers to Increase Membership Recruitment Posted in the Membership Marketing Blog. Market penetration. Find the need.

Discount 40

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Chapter Chat

APRIL 11, 2017

And that’s just a tiny sample of the booming subscription market. The auto-renewal trend is growing in the association community, according to Marketing General Incorporated’s (MGI) 2016 Membership Marketing Benchmarking Report. It has a nice ring to it, doesn’t it? Auto-renewal in the association world.

Revenue 28

Revenue Survey eBook Price 28

AvidXchange: Association Management

MARCH 9, 2023

In our first episode of the “Middle Market Report” podcast , we covered three pervasive trends happening right now in the community association management industry. LISTEN NOW: Complete transcript: Middle Market Report: 3 Major Challenges Facing Community Association Management Companies in 2023 Host: Travis Durkee, Sr.

Association Management 130

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Reid All About it

DECEMBER 2, 2016

If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. Presenter: Chris Bonney, vice president of client experience, Vanguard Technology. Membership Recruitment and Renewal Strategies. Host: Grit Marketing.

San Jose 188

San Jose millennials Revenue Content 188

Reid All About it

DECEMBER 2, 2016

If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. Presenter: Chris Bonney, vice president of client experience, Vanguard Technology. Membership Recruitment and Renewal Strategies. Host: Grit Marketing.

San Jose 150

San Jose millennials Revenue Content 150

Reid All About it

JANUARY 6, 2017

I just ordered Tech Success for Associations , a new release (free for ASAE members) from the ASAE Foundation’s Technology Success and Readiness Study. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

I just ordered Tech Success for Associations , a new release (free for ASAE members) from the ASAE Foundation’s Technology Success and Readiness Study. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

ISAE

SEPTEMBER 14, 2023

According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% After selecting the revenue streams that will appeal most to your members, you’ll need to market them to your member base (as well as other professionals or tradesmen in your field who might be interested in joining).

Revenue 52

Revenue Learning Management System Course eBook 52

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

San Antonio 150

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Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150