California Communications Recruiting Strategy 
Reid All About it
DECEMBER 1, 2023
Member recruitment. To attract young members , you must recruit in ways that make sense to them. Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric.
Reid All About it
JULY 21, 2023
Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization? 1 CAE credit.
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Reid All About it
NOVEMBER 29, 2019
When you recruit members, you’re inviting them to your organization’s “party.” Learn why events are such an important part of a holistic marketing strategy and how they are uniquely capable of delivering incredible returns when integrated as part of a multi-channel marketing strategy. More info/register. Host: PCMA.
.orgSource
DECEMBER 12, 2022
Most groups have invested in improved systems and platforms, and some have adjusted their strategy to maximize the new equipment. These are telltale signs: Your strategy has changed. Departments are not communicating efficiently. Investments in recruitment are not paying long-term dividends. New hires don’t engage.
Reid All About it
MARCH 5, 2021
The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Hear about the strategies and tools modern associations are using to supercharge member engagement. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Host: Fridays@4. Host: Cvent.
Reid All About it
JULY 23, 2021
They suggest tactics for establishing boundaries, such as shut-down rituals, and protocol for meetings and communications. What should you do to recruit more members, increase your renewal rates, and grow your membership? Virtual Onboarding: How to Communicate Expectations, Promote Company Culture and Create Connections.
Arc 3 Communications
JULY 21, 2021
Both communicating with and providing value for your members, while also bringing in new members is achieved through digital marketing efforts. In 2018, the California Consumer Privacy Act (CCPA) was passed that “gives consumers more control over the personal information that businesses collect about them.”
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