Association Success

OCTOBER 28, 2020

This can be especially troublesome when you want to share exciting and resourceful information about your company and products. In short, if you have a business that markets to people in the EU, the GDPR applies to you. In this case, though, it only applies to companies doing business in the state of California. Invalid emails.

California 78

California Newsletter Software Revenue 78

Associations Now

AUGUST 5, 2013

An organic farming association in Northern California trains immigrant field workers how to manage their own farms. In Salinas, California, the Agriculture and Land-Based Training Association (ALBA) teaches minority, low-income farm workers about the business aspects of farming and helps them start their own farms.

California 40

California San Francisco Price Revenue 40

Achieve

MARCH 4, 2022

Another aspect of data privacy involves how data can and cannot be used to market to donors, which is much more relevant. Full compliance is required for any emails you might send that promote products, corporate partners , or any other commercial product or service.

California 59

California Texas Florida New York 59

Reid All About it

JULY 21, 2023

I’m happy to feature it as long as it’s not too product-centric. Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. More info/register. 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

Associations Now

APRIL 5, 2016

Efforts by Apple to expand its iPhone foothold in India, particularly by introducing used phones to the market, have been met with resistance within the country, where a consumer electronics group recently launched a lobbying arm to support locally produced products. Apple is eager to jump into the smartphone market in India.

Products 40

Products California Price Communications 40

Spark Consulting

MARCH 4, 2015

In addition to upcoming chapter leader training for the California Dental Association, the Consortium for School Networking, and the American Academy of Family Physicians, I’ve also been working on some session for my association peeps: The Mission Driven Volunteer, ASAE Marquee Management Series, March 2015. Presentations.

California 150

California Case Study Member Engagement Review 150

Reid All About it

JULY 10, 2020

I’ll be happy to feature it as long as it’s not too product-centric. This workshop will arm you with tactical strategies that will help you to negotiate and defend your organization in this evolving market. Faith Morris, Chief Marketing & External Affairs Officer, National Civil Rights Museum. 1 CMP credit. 1 CAE credit.

Montana 365

Montana Content Price Strategy 365

Reid All About it

FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). I’ll be happy to feature it as long as it’s not product-centric. Discuss options for measuring outcomes and full-circle marketing to tell the hero story of your education programs. 1 CAE credit.

Chicago 243

Chicago Baltimore Education Content 243

Potomac Core

FEBRUARY 28, 2018

In industries ranging from Food to Consumer Products, Associations are regularly challenged with legislative and regulatory activities at the Federal, State, and local government levels. NMMA represents boat, marine engine and accessory manufacturers, its members manufacture an estimated 80 percent of marine products used in North America.

California 132

California Analysis DC Products 132

Reid All About it

DECEMBER 1, 2023

I’m happy to feature it as long as it’s not too product-centric. 6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event “off-season,” the last two months of the year? 1 CAE credit. More info/register. Host: Data Analytics Network Tue 12/5 at 12 p.m. – More info/register.

Arlington 271

Arlington Technology Strategy Los Angeles 271

Reid All About it

MARCH 8, 2019

MemberSuite explains how associations can respond to this market demand by offering certificate and certification programs. I’ll be happy to feature it as long as it’s not product-centric. Presenter: Madison Layman, Senior Associate of Content Marketing at Cvent. Strategic Pricing for Educational Products. 1 CAE credit.

LMS 170

LMS Price DC Washington 170

YourMembership

OCTOBER 16, 2014

A class action lawsuit was filed in California against LinkedIn last week alleging it violates the Fair Credit Reporting Act (FCRA) through the use of its “search for references” feature, which allows prospective employers to obtain information about job applicants. .” This accounts for around 20% of LinkedIn’s total revenue.

Social Media 150

Social Media California Class Revenue 150

Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. According to Forbes , a report by the email marketing software provider Campaign Monitor revealed that nonprofit email open rates rose by almost 5 percent in 2019, jumping to 25.2 Also: AARP uses VR to promote social interaction. percent) had been the No.

Las Vegas 97

Las Vegas Email Marketing California Software 97

Associations Now

OCTOBER 19, 2018

The Plant Based Foods Association, which represents makers of foods with plant-derived proteins, is working closely with a California grocery store chain to promote products made by the association’s members. The campaign puts vegetarian meals front and center.

California 77

California Education Products Industry 77

Reid All About it

JANUARY 31, 2020

The weekly list of free educational events and resources for the association community… Marketing General Inc.’s s (MGI) 2020 Membership Marketing Benchmarking Survey is open. I’ll be happy to feature it as long as it’s not product-centric. 2020 Event Trends: Insights from Marketing Leaders. More info/register.

Chicago 221

Chicago Massachusetts DC Washington 221

Associations Now

FEBRUARY 6, 2020

The California Consumer Privacy Act (CCPA) that went into effect on January 1 is only the beginning. 14 states have pending or active legislation about privacy and there are nuances in each, which could impact how you market on a state-by-state basis. The New GDPR. A Focus on Gender Nonconformity.

California 128

California Newsletter Team Revenue 128

InternetAssociation

NOVEMBER 5, 2020

Head of Merchant Marketing at Groupon. Guthrie praised those marketplaces as “[proven] to be great avenues for many businesses to sell products and services online.”. Jasper said it was “truly a blessing we were able to maintain at least our sales and continue to sell our product.” The second panel featured: Mike Dabbs.

South Dakota 98

South Dakota CA America California 98

Associations Now

DECEMBER 13, 2018

The Netflix series is auctioning off the chance to be on the show to help fund California wildfire relief. The more you donate, the more money goes toward those who have lost homes, jobs, and belongings in the California wildfires. email #marketing [link]. Also: tips to beat the spam filter. Are you getting in?

Los Angeles 44

Los Angeles How To California Email Marketing 44

Reid All About it

MARCH 5, 2021

I’ll be happy to feature it as long as it’s not too product centric. The industry leaders are the individuals who have the skills to bring together a diverse group of participants to create a productive community, all while achieving stakeholder goals. Watch interactive demos of cutting-edge products. More info/register.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Reid All About it

DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. A twofer on data privacy regulations.

LMS 221

LMS Software Revenue Cost 221

GrowthZone

JULY 24, 2018

Membership software was initially offered as desktop (boxed) software product when it was first introduced. With SaaS products, updates are free and happen automatically. Pricing available on the GrowthZone website and product demos available upon request. Product demo available upon request. Headquartered in Nisswa, MN.

Software 84

Software Association Management Austin Atlanta 84

.orgSource

DECEMBER 12, 2022

That steep trajectory isn’t a good fit with the speed of innovation required to navigate digital markets. You are ready to add new categories of membership, sell products to a different audience, expand programs, or even revise the business model. In my experience, the latter is the more common scenario.

California 100

California Innovation Team Strategy 100

Associations Now

APRIL 13, 2015

That’s the question the Organic Trade Association wants to answer for consumers who aren’t sure of what constitutes organic when purchasing food products. Similar models have been used by the California Milk Processor Board for the iconic “ Got Milk? What is “organic,” anyway? It’s What’s for Dinner” ads.

Organization 40

Organization Marketing Colorado Proposal 40

SCD Group

NOVEMBER 26, 2013

We’ve been told for decades that it is important to be first to market with a product or service. At the 2012 Content Marketing World Conference, Sam Sebastin, Google’ Director of B2B Markets, talked about the Zero Moment of Truth. Who was the second person to fly non-stop, solo across the Atlantic? Rule #5: Be Fast!

Marketing 40

Marketing Indiana California Newsletter 40

SCD Group

APRIL 11, 2013

We’ve been told for decades that it is important to be first to market with a product to service. At the 2012 Content Marketing World Conference, Sam Sebastin, Google’ Director of B2B Markets, talked about the Zero Moment of Truth. Think Twice About Being First to Market. Rule #5: Be Fast!

Marketing 40

Marketing Indiana California Newsletter 40

Associations Now

JANUARY 3, 2014

If you’re not thinking about how to better serve your market, there’s likely someone else out there who is. As an exhibitor, he noticed it was hard to get his product noticed among larger, more well-known fashion brands. “We look forward to developing this event and serving the unique needs of this very important media market.”

Las Vegas 40

Las Vegas Los Angeles New York City Marketing 40

Association Adviser

DECEMBER 29, 2017

Attendees at the California Society of Association Executives (CalSAE) Seasonal Spectacular opening session were given a heads-up about event changes coming in the industry that could impact how they plan meetings in the coming year. Photo credit: Steve Pate-Newberry. This article is reprinted courtesy of Smart Meetings.

Industry 60

Industry California Project Content 60

Association Adviser

DECEMBER 29, 2017

Attendees at the California Society of Association Executives (CalSAE) Seasonal Spectacular opening session were given a heads-up about event changes coming in the industry that could impact how they plan meetings in the coming year. Photo credit: Steve Pate-Newberry. This article is reprinted courtesy of Smart Meetings.

Industry 60

Industry California Project Content 60

Forj

JULY 5, 2017

See the sessions below, and also read our blogs on the topic for more information: Designing Member Engagement into your Website and Using an LMS to Enhance Marketing and Increase Sales. Using Member Personas for Smarter Marketing and Increased Engagement . There is no “one size fits” all approach to membership marketing.

Minneapolis 79

Minneapolis Learning Management System New York California 79

Association Adviser

DECEMBER 29, 2017

Attendees at the California Society of Association Executives (CalSAE) Seasonal Spectacular opening session were given a heads-up about event changes coming in the industry that could impact how they plan meetings in the coming year. Photo credit: Steve Pate-Newberry. This article is reprinted courtesy of Smart Meetings.

Industry 60

Industry California Project Content 60

Reid All About it

JULY 23, 2021

Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. I’ll be happy to feature it as long as it’s not too product centric. Challenges and Hopes: Insights from MGI’s 2021 Membership Marketing Benchmarking Report. Host: Marketing General Inc.

Video 195

Video Technology Content Strategy 195

Association Success

APRIL 19, 2018

One of the reasons the Specialty Advertising Association of California (SAAC) Board of Directors selected me as the Executive Director, was because they were interested in evolving the association into a different organization than it had been in the past. Additionally, we found that our members had outgrown the branding.

Leadership 74

Leadership California Industry Products 74

Membership Marketing

MARCH 31, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Membership Marketing Response Rates by State. Nevertheless, it might be a worthwhile analysis to do for your marketing efforts.

Marketing 40

Marketing Rhode Island South Dakota West Virginia 40

Association Adviser

FEBRUARY 18, 2014

This month’s Corner Office spotlight shines on Martyn Hopper, executive vice president and CEO of the 1,600 member Pest Control Operators of California (PCOC), one of the nation’s largest regional pest control associations. with more than 36,000 members in California. It’s an interesting dynamic. I’m from the U.K.,

Leadership 60

Leadership California Social Media Recruiting 60

Delcor

FEBRUARY 7, 2022

They ensure nothing impedes the productivity of staff, whether they’re in the building or working remotely. New privacy regulations, such as the EU’s GDPR and the California Consumer Privacy Act (and more to come ). In restaurants and associations, the proverbial buck stops at the desks of the executive chef and CIO.

Project 105

Project Technology Strategy Process 105

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. Email is the definition of affordable marketing: The cost of developing and placing digital ads increases every day. How will your emails fit into your larger marketing strategy?

How To 36

How To Email Marketing Newsletter Discount 36

Reid All About it

OCTOBER 25, 2019

Only 45% of the freelancers participating in the study do “skilled services”—like programming, business consulting, marketing and, ahem, writing. Is the freelance sector in your association’s market growing as well? I’ll be happy to feature it as long as it’s not product-centric. Did you know that 35% of the U.S.

Review 85

Review Education Tips Technology 85