Reid All About it

JANUARY 24, 2020

Michael Brenner, Content Marketing Institute ). How HubSpot marketers stay creative under pressure. We will also consider what technologies and approaches work when associations want to share information with members, and how content modelling helps tie different data sources together. Pamela Bump, HubSpot ). More info/register.

Arlington 359

Arlington Social Media Content DC 359

Association Adviser

MAY 20, 2014

.” But, according to the association technology experts we consulted, if you don’t get some more features soon, you ain’t going to have more members. feature, you’ll see that our research shows association leaders are more likely to invest in new tools, technologies and processes than they are in hiring more people.

Technology 60

Technology How To Video Social Media 60

Reid All About it

JANUARY 10, 2020

In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”. Getting back up on my soapbox… California wanted its new law AB5 to protect Uber drivers, but, sadly, it will put freelance writers (and other freelancers) out of business. Mike Murray, Content Marketing Institute ).

LMS 243

LMS Software Chicago Washington 243

Achieve

MARCH 4, 2022

Another aspect of data privacy involves how data can and cannot be used to market to donors, which is much more relevant. Use marketing and email software that adds opt-out links to emails and will automatically update your records to remove opted-out donors from your mailing lists.

California 59

California Texas Florida New York 59

Reid All About it

OCTOBER 16, 2020

Green beans are all over the farmers market right now. Discuss new guidelines for social distancing, sanitation, and food preparation and review ways meeting professionals are utilizing technology to expand the reach of their events to include those impacted by travel restrictions. Tackling Multicultural Marketing Like a Pro.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). Discuss options for measuring outcomes and full-circle marketing to tell the hero story of your education programs. Presenter: Mark Bornstein, VP of Content Marketing, ON24. 1 CAE credit.

Chicago 243

Chicago Baltimore Education Content 243

Reid All About it

JULY 23, 2021

Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.

Video 195

Video Technology Content Strategy 195

Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. According to Forbes , a report by the email marketing software provider Campaign Monitor revealed that nonprofit email open rates rose by almost 5 percent in 2019, jumping to 25.2 VR Technology Creates Connections at CES. percent) had been the No.

Las Vegas 97

Las Vegas Email Marketing California Software 97

Associations Now

MAY 10, 2023

This training is especially important for departments that regularly interact with member data, such as marketing and membership. GDPR also inspired state privacy laws in California and Virginia. In addition to reviewing policies and training staff, Sahli keeps herself up to date on the broader data privacy landscape.

Connecticut 139

Connecticut Utah Colorado Virginia 139

Reid All About it

JULY 10, 2020

This workshop will arm you with tactical strategies that will help you to negotiate and defend your organization in this evolving market. Faith Morris, Chief Marketing & External Affairs Officer, National Civil Rights Museum. Using Marketing Automation to Grow Your Membership Base. 1 CMP credit. More info/register.

Montana 365

Montana Content Price Strategy 365

Delcor

FEBRUARY 7, 2022

Similarly, an association CIO is the strategic mind behind their association’s technology. They develop technology strategies that deliver the desired user experience to members, customers, and employees. IT Pillar #1: technology management and strategy. Technology project prioritization. Data management.

Project 105

Project Technology Strategy Process 105

Associations Now

MARCH 7, 2014

cities and states are getting creative when it comes to how they market themselves. cities and states are getting creative when it comes to how they market themselves to attract new leisure and business travelers as well as meetings and conventions. More and more U.S. More and more U.S. ” Organize a YouTube Takeover.

Chicago 40

Chicago Marketing Iowa California 40

Reid All About it

DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. A twofer on data privacy regulations.

LMS 221

LMS Software Revenue Cost 221

Higher Logic

SEPTEMBER 5, 2018

This year, we not only have tactical and strategic online community sessions, but we’ll also offer a whole host of marketing automation sessions. Super Forum is a unique opportunity to connect with people who have had many of the same experiences with community or marketing automation as you have. Don’t Wait! Map Out Your Schedule.

Tips 120

Tips California Marketing Content 120

Reid All About it

DECEMBER 2, 2016

If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. Presenter: Chris Bonney, vice president of client experience, Vanguard Technology. Host: Marketing General, Inc. Host: Grit Marketing.

San Jose 188

San Jose millennials Revenue Content 188

Associations Now

APRIL 25, 2016

Warmer weather means the beginning of farmers market season, when weekends transition from lazy days in bed to early morning outings for fresh, local produce. While many farmers are busy dusting off their tent covers and table signs for their outdoor debut, luxury hotels are bringing markets right into their establishments.

North Carolina 40

North Carolina Marketing Charlotte Boston 40

Reid All About it

MARCH 8, 2019

MemberSuite explains how associations can respond to this market demand by offering certificate and certification programs. Presenter: Madison Layman, Senior Associate of Content Marketing at Cvent. Presenters: Mike Kovach, Senior Digital Consultant, Adage Technologies. Jake Toohey, Senior Digital Consultant, Adage Technologies.

LMS 170

LMS Price DC Washington 170

Associations Now

JANUARY 14, 2020

To keep up with changes in technology and consumer behavior, businesses seek people with a passion and commitment to improving customer experiences and driving growth through digital innovation,” said The Creative Group’s executive director, Diane Domeyer, in a news release. The tight job market is not helping.

Organization 90

Organization California Team Innovation 90

Reid All About it

DECEMBER 2, 2016

If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. Presenter: Chris Bonney, vice president of client experience, Vanguard Technology. Host: Marketing General, Inc. Host: Grit Marketing.

San Jose 150

San Jose millennials Revenue Content 150

.orgSource

DECEMBER 12, 2022

That steep trajectory isn’t a good fit with the speed of innovation required to navigate digital markets. We all understand that technology has changed business. In my experience, the latter is the more common scenario. By the time a new direction is approved, the plan may already be out of date.

California 100

California Innovation Team Strategy 100

Associations Now

AUGUST 18, 2017

Hispanic population’s buying power is particularly strong and grocery stores targeting that market are becoming increasingly prominent. A new trade group targeting Hispanic-owned food and beverage companies may be new, but the market segment it represents very much isn’t. population and a segment with $1.5 trillion in buying power.

California 73

California Industry Marketing Tools 73

Reid All About it

MARCH 5, 2021

Meet the experts who can solve your technology challenges. For all the technology, our audiences are still human. Nabil El-Ghoroury, PhD, CAE, Executive Director, California Association of Marriage and Family Therapists (Chair of ASAE Ethics Committee). Learning now contributes more to GDP and productivity than technology.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

WBT Systems

AUGUST 22, 2017

But, as economic and technological changes increase the demand for new skills and knowledge, colleges and universities see a market need and they want in. A University of California at Berkeley administrator said, “There are a lot of potential paths we can take to replace university degrees with more stackable competencies.”

North Carolina 150

North Carolina New Hampshire Education Course 150

Reid All About it

MARCH 31, 2017

And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers. How Marketers Can Unlock the Power of Event Data. Presenter: David Epstein, content marketing manager, Bizzabo. Tue 4/4 at 12 p.m. – 1 CAE credit.

Raleigh 150

Raleigh DC Washington Charlotte 150

Association Adviser

JANUARY 19, 2017

As demographics and technology change, many associations are re-examining the perks of membership to ensure they’re still relevant in 2017. Other areas that poll respondents said they would be focusing on this year include technology, management and marketing.

Class 60

Class California Discount Innovation 60

Associations Now

FEBRUARY 11, 2019

market with the goal of making technology more accessible to those in need. The Electronic Reusing Association (ERA) , a group that aims to extend the life of discarded gadgets, is launching depots in two cities in the American market, Seattle and San Jose, California, after 15 successful years in the Canadian market.

San Jose 49

San Jose Seattle United States California 49

Potomac Core

FEBRUARY 28, 2018

They face turmoil driven by ever increasing new technologies , evolving consumer preferences , and political polarization. Organizations such as NMMA and HCPA are perceived as extensions of business and marketing strategies by their members and deservedly so. Members hire Customized Advocacy because they have no choice.

California 132

California Analysis DC Products 132

Associations Now

JANUARY 3, 2014

If you’re not thinking about how to better serve your market, there’s likely someone else out there who is. Today the tradeshow, which is invitation-only for exhibitors, has expanded beyond its original location in Long Beach, California, to include New York City and Las Vegas as well. Please share your story in the comments.

Las Vegas 40

Las Vegas Los Angeles New York City Marketing 40

Association Adviser

NOVEMBER 14, 2013

Membership Marketing Blog. New England Society of Association Executives Technology Conference. ASAE Technology Conference & Expo. California Society of Association Executives Seasonal Spectacular. SmartBlog on Leadership. Developing a Successful Student Membership Strategy. Tony Rossell. Associations Now.

Directory 60

Directory California Social Media Newsletter 60

Reid All About it

OCTOBER 25, 2019

Only 45% of the freelancers participating in the study do “skilled services”—like programming, business consulting, marketing and, ahem, writing. Is the freelance sector in your association’s market growing as well? Presenter: Julie Haddix, Director, Enterprise Marketing, Cvent. Did you know that 35% of the U.S. 1 CMP credit.

Review 85

Review Education Tips Technology 85

Association Adviser

FEBRUARY 26, 2018

If you were the CEO of an association that strives to support applied technology professionals through training, credentialing, research, standards-setting and ongoing development of new competencies in any region of the world, where would you start? The client was looking for someone to run their publishing business in southern California.

Boston 61

Boston California Iowa New Jersey 61

Association Adviser

AUGUST 30, 2018

Already, California has enacted their own privacy law, the California Consumer Privacy Act of 2019 (CCPA). The passing of the GDPR is very important to individuals and organizations the U.S. The CCPA is actually broader and mandates several additional compliance requirements not imposed by the GDPR.

How To 60

How To California Boston DC 60

Reid All About it

JULY 15, 2022

The ASAE Technology Council and Marketing Council joined forces two years ago to create a model for assessing an association’s marketing technology maturity, which the pilot group found helpful. Prepare your association for these ten marketing automation implementation challenges. MarTech Maturity Model.

Technology 39

Technology Marketing Course Education 39

Association Success

JUNE 23, 2017

Professor Don Norman, Director of the Design Lab at the University of California, has a fascinating Ted Talk in which he argues that “pleasant things work better”. Could beautiful design transform the way your association is experienced? Good design gets people invested. Entrance to the Learning Rooms. Snapshot of a Learning Room.

Organization 62

Organization California Cost Innovation 62

Reid All About it

DECEMBER 9, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map the content, and design the program. Market needs. Six ways to get your organization’s subject matter experts to start thinking like content marketers. (

Colorado 39

Colorado Recruiting Recruitment Survey 39

Associations Now

OCTOBER 2, 2013

Ad groups aren’t coming out in favor of a new California law requiring disclosure of whether a website follows “Do Not Track” requests, but the law isn’t drawing passionate criticism either. But the reaction to passage of a online tracking privacy law in California suggests there may still be solid footing for a proposal.

San Francisco 40

San Francisco California Proposal Maine 40

Reid All About it

MAY 1, 2020

Technology Continuity in Times of Crisis: A CEO and CIO Dialogue. Looking forward, CEOs and CIOs should have critical conversations as they continue to refine their technology response to workforce changes. Presenters: Jan Masaoka, Chief Executive Officer, California Association of Nonprofits. Fri 5/1 at 12 p.m. Organizer: AWTC.

North Carolina 273

North Carolina Revenue Strategy Education 273