Freestone

MARCH 4, 2024

An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. Sponsorships validate your learning program and are also a helpful form of non-dues revenue. Non-dues revenue goals.

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MARCH 11, 2022

Geez, it looks like they have A LOT to teach, especially in the editorial and revenue partnership departments. ASAE’s Diversity Executive Leadership Program (DELP). Join your association colleagues to learn more about the ASAE DELP. Presenters: Ashley Roberts, Manager, Diversity Executive Leadership Program (DELP), ASAE.

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AUGUST 28, 2020

MemberSuite suggests taking advantage of this opportunity to rethink your relationship with corporate revenue partners —sponsors and exhibitors—and work with them to find new ways of generating non-dues revenue for your association. Challenges Women in Leadership Face and How to Deal with Them. Host: Tagoras/Leading Learning.

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JUNE 25, 2021

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Four questions to help vet your content ideas. Amanda Milligan, Content Marketing Institute ).

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SBI

OCTOBER 7, 2020

These case studies are specific to the impact of COVID-19, and have been organized by the following topics: Alternative Revenue Sources. Content Strategies. Education & Learning Management Systems. Under AMC management, client associations saw average annualized growth of 7.8% COVID Response Efforts.

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Higher Logic

FEBRUARY 24, 2020

Wondering how your association can stay relevant, effectively connect with younger members, save staff time, increase revenue, and boost retention? Before MTI adopted an online community, it was short on staff, didn’t have an AMS, and its revenue was decreasing. 2600% revenue growth in 14 years. We’ll let MTI tell you.

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APRIL 23, 2021

Content strategy. A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

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MemberClicks

AUGUST 17, 2022

You may be familiar with the basic features and options for association learning management systems, and you might be thinking about investing in one for your organization. More resources about learning management systems are at the bottom of this blog. Learn more about your members. More Resources.

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JANUARY 11, 2019

WBT Systems shares five trends and opportunities they see for association e-learning in 2019. Even though WBT is a learning management system (LMS) provider, not one of the trends and opportunities they highlight is about technology. Three ways content marketers can provide value to the sales team.

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YourMembership

JANUARY 8, 2015

It’s only the first week of the New Year and we are already off to an exciting start as YourMembership proudly announced this week the acquisition of Digital Ignite and that we will be adding its Learning Management System to YM’s expanding suite of products. The leadership vacuum. Changing membership models.

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SEPTEMBER 11, 2020

The folks at Fíonta do too, which is why they say integrating Salesforce (or any CRM/AMS) with a learning management system (LMS) should be on your association’s to-do list. Online learning has always been important, but now it may be the only way you can provide education for your members. LMS/CRM integration.

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MARCH 10, 2023

Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them. Ryan Law at Animalz shares advice from three marketers about how to succeed as a content team of one. Membership engagement.

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SEPTEMBER 10, 2021

Their model is based on a volunteer learning journey that inspires and helps members build competencies in one area before moving up to the next—a great way to build a volunteer and leadership corps. Host: Institute of Association Leadership. Extroverts working remotely. Some people really do miss the office—extroverts.

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JUNE 26, 2020

As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. How to Use Data to Drive Your Content Strategy & SEO. More info/register.

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JANUARY 18, 2019

WBT Systems recommends partnering with member companies to design and deliver learning content so they don’t send their employees elsewhere. Amanda Kaiser shares a list of content, community, and education resources for association professionals , including Association Brain Food Weekly. Ryan Law, CXL ).

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OCTOBER 16, 2020

Content audit. If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Loren Edelstein, Vice President and Content Director, Northstar Meetings Group. More info/register.

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MemberClicks

AUGUST 3, 2023

What is learning management software? Association learning management software, also called a learning management system or LMS, is a software solution that provides the framework for housing and managing all elements of an organization’s educational program.

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AUGUST 21, 2020

They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. Host: eLearning Learning and Aggregage. Presenter: Nick DiMaso, Learning Content Manager and Technologist at BenchPrep. Challenges Women in Leadership Face and How to Deal with Them.

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JANUARY 28, 2022

For entrepreneurs or anyone who wants to develop an entrepreneurial leadership style, John Pence shares his takeaways from MIT’s Entrepreneurial Masters Program. Leadership development. Leadership training shouldn’t be reserved for top performers and senior management, say Navio Kwok and Winny Shen at Harvard Business Review.

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SEPTEMBER 3, 2021

Mike Agron, Content Marketing Institute ). Learn about the key components of transcendent leadership, and how behavioral science can optimize your talent and help you identify your team work style so you can effectively drive business results. CAE credits. – Beyond Books & Journals: The Wild World of Content Formats.

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YourMembership

SEPTEMBER 4, 2015

Here are several areas where I think organizations can compete and succeed in the On-Demand Economy: Member Management Software – Data driven websites that allow visitors: To access high valued content and services related to their careers. Outstanding resource for generating non-dues revenue.

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JANUARY 8, 2021

Content curation tips and examples to fill your editorial calendar. Jodi Harris, Content Marketing Institute ). See what 400 membership pros said about trends impacting their organizations, including top non-dues revenue sources, the shift to virtual events, the #1 job challenge, and COVID’s impact on member engagement.

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NOVEMBER 6, 2020

Leading Into Tomorrow: Using Foresight to Expand Association Leadership in Critical Domains. In this series, learn how association leaders use foresight to guide members, industries, and society through future changes. Association Board Leadership & Governance in the Era of Business as Unusual. Mon 11/9 at 3 p.m.

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MemberClicks

MARCH 9, 2023

Offering members-only content on your association’s website is a great way to provide your members with added value. But in order for members-only content to be effective, it must be well executed. If you’re not sure where to begin, take a look at these quick tips for levelling up your members-only content!

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FEBRUARY 21, 2020

Joe Williams, Content Marketing Institute ). Your organization may have gaps in leadership, operations, business process, and data management capacity. Learn how to address these gaps and prevent technology system implementation failure.? Presenter: Andrew Buck, content strategist, Mighty Citizen.

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Higher Logic

JANUARY 29, 2019

If you're involved in community management, you've likely heard of the 90-9-1 principle. The numbers represent speculated percentages of online engagement, with 90 percent of participants only viewing content, 9 percent responding to content, and 1 percent actively participating in the creation of new content.

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Delcor

MARCH 31, 2020

But they can take out their phone/tablet or sit down at their laptop and participate in learning programs when it’s convenient for them. Online learning programs deliver much needed education to members as well as provide a steady source of non-dues revenue and opportunities for sponsorships. Source of non-dues revenue.

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Association Adviser

JANUARY 18, 2019

You’re likely promoting your content on your website and on social media to generate interest and increase your reach. Your tech solutions – career center, learning management system, marketing automation platform and AMS – independently manage, track and measure it all. Brainstorm all points of connectedness.

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MemberClicks

OCTOBER 10, 2023

But membership programs are one of the best ways for nonprofits to create reliable revenue streams—and stronger relationships with their supporters. Table of Contents: What types of nonprofits create membership programs? Its objectives should balance strengthening member relationships with ensuring a consistent revenue source.

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OCTOBER 5, 2018

In their Ultimate Guide to SEO , HubSpot describes in plain English how to increase your site’s visibility and rankings with search engine optimization, content marketing, and link building. Maximizing Association Revenue in a Flat Dues Environment (Washington DC & webinar). Host: Billhighway. Tue 10/9 from 12 to 4 p.m.

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MemberClicks

JUNE 13, 2023

A robust AMS An online community Learning management system Event management tools Online job board A robust AMS The basis for any association when it comes to technology should be association management software, or AMS. An AMS allows you to manage association needs, tasks, data, and communications.

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JANUARY 21, 2022

Gaining Leverage: Where AI Driven Content Management and Marketing Automation Join Forces. AI is delivering huge technology advances in the content management, marketing automation and search space. The 2022 Leadership Shift. Learn about methods you can use to energize your audience at your next event.

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JANUARY 13, 2017

I read about NIGP’s “HR arm” in a thread in ASAE Collaborate’s Executive Management Section (see message #13). The council manages leadership recruitment, candidate evaluation, and nominations. Learn how you can prepare for upcoming trends in meetings and events. The New Volunteer Manager’s Toolkit.

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JANUARY 13, 2017

I read about NIGP’s “HR arm” in a thread in ASAE Collaborate’s Executive Management Section (see message #13). The council manages leadership recruitment, candidate evaluation, and nominations. Learn how you can prepare for upcoming trends in meetings and events. The New Volunteer Manager’s Toolkit.

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OCTOBER 21, 2022

Content clutter. No one wants to shop in a messy store, so why would they want to browse through a cluttered online learning catalog? WBT Systems explains how to eliminate and prevent learning content clutter. How Association Marketers Are Using Digital To Grow Member Engagement & Revenue. They won’t.

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JANUARY 27, 2023

Blue Sky eLearn’s introduction to instructional design essentials will tell you how to determine the educational needs of your market, develop learning objectives and assessment questions, repurpose existing content, decide on a delivery format, and make a design plan. Classism bias. More info/register.

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FEBRUARY 3, 2023

– Association Leadership in the Age of AI: Critical Conversations about Facts, Fears and the Future Get an in-depth look at ChatGPT, its issues and opportunities: where it comes from, how it works, what it can do, who it helps, who it hurts, and, most importantly, how you can talk about it with your members. . Fri 2/3 at 2 p.m.

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