Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. They explain how these educational programs attract young professionals who want to develop in-demand skills and build relationships with peers. Email marketing news.

Survey 257

Survey Project Strategy Education 257

Blue Sky eLearn

MAY 16, 2019

Whether you’re providing direct links to reports, instructions on how to pull different reports, actual reports in Excel or PDF, or all of the above — make sure your education department knows where they should be going to find this important data! Some important reports that come to the top of my head include: Revenue reports.

Tips 211

Tips FAQ Education Sample 211

Membership Marketing

MARCH 7, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Sample Marketing Language for Automatic Membership Renewals. ” This language is provided as a sample only.

Sample 40

Sample Marketing Price Survey 40

Reid All About it

JUNE 11, 2021

If members are burnt out on virtual everything, how do you convince them to make time for online education? WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Do you need support with membership marketing?

Certificate 322

Certificate Technology Communications Revenue 322

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. When Virtual Meets In-Person: How to Run a Successful Hybrid Event. How to Hybrid.

San Jose 369

San Jose Email Marketing Tools millennials 369

Membership Marketing

APRIL 26, 2021

But how do you get a dynamic program up and running? One step is by attending the upcoming webinar Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets and Advance Your Mission. Sample a copy here. Don't miss this exclusive interview. Register for the session using this link.

Recruiting 52

Recruiting Recruitment Sample Revenue 52

Higher Logic

AUGUST 9, 2018

In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI invested in strategic services for marketing automation with Higher Logic in 2017 to develop a lapsed member campaign to support their goals. Looking to the future.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Reid All About it

MAY 19, 2023

Here’s a conundrum: How can members ever feel like part of their chapter community if they don’t attend chapter events? Billhighway explains how to get reacquainted with post-pandemic chapter members and design a chapter event experience that’s worth their time. Non-dues revenue partners. William Penn Chapter events. Good stuff.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

millennials 307

millennials Montana Class Education 307

Forj

APRIL 22, 2021

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. However, it’s important that you understand the parameters of their services, whether they’d be a valuable addition to your team, and how to find the ideal partner for you. That’s great!

LMS 172

LMS Course Price Team 172

Association Success

NOVEMBER 17, 2020

Unless your association adopts modern digital marketing tactics, you’ll risk being lost in the shuffle. . MORE: How to create credible, relevant and personalized content for an engaged audience. Email marketing is one of the most engaging forms of content your association can publish. Craft an engaging email newsletter.

Content 148

Content Newsletter Sample Video 148

MemberClicks

MAY 30, 2023

Let’s explore different membership organizations, pricing models, member benefits , and how to decide what membership type is right for you. This is an appealing and easy-to-understand model for members, but unfortunately it doesn’t always translate to a reliable source of revenue in the long run. What is a membership type?

FAQ 52

FAQ Price Discount Revenue 52

MemberClicks

AUGUST 1, 2023

Include items like your different membership levels , features and services, benefits, and how you’ll engage with members. Marketing Plan – Your marketing plan outlines quarterly goals, metrics for success, and strategies and tactics for reaching your ideal member profile and generating revenue to accomplish your goals in Step 1.

Recruiting 52

Recruiting Recruitment Cost Discount 52

.orgCommunity

NOVEMBER 29, 0002

Last week during a business conference, a senior team member of Association TV® had the opportunity to interview a Google employee who works in the area of marketing – and what he shared with our team member underscored every organization’s need for content. How to get involved / become a member. What makes our community unique?

Video 40

Video Content Sample Revenue 40

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” DelCor’s Chris Ecker and Dan Lautman explain how to spoof-proof your organization’s incoming and outgoing emails. Is that how you feel too? Host: Billhighway.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” DelCor’s Chris Ecker and Dan Lautman explain how to spoof-proof your organization’s incoming and outgoing emails. Is that how you feel too? Host: Billhighway.

Charlotte 150

Charlotte DC Washington Newsletter 150

Association Adviser

NOVEMBER 13, 2018

Shared drives or documents stored online are especially good for ensuring your marketing and communications staff doesn’t become siloed from the rest of the organization. You might be paying for it already, so why not learn how to use it to your added benefit? This is an easy one!

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Slice-Works

JUNE 25, 2014

10 Questions Every CEO Should Ask Their Marketing Director. Great Question: How can we turn marketing from an expense account to a revenue account? The Advantages to a Unified Brand (or How to Answer Objections). — Potential revenue. How are you collecting data about your components? One Clear Voice.

Communications 28

Communications Marketing Conference Charlotte 28

Reid All About it

MARCH 9, 2018

How could VR transport us there?” If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. Learn how to best navigate this space and hear tips for developing speaker contracts, guidelines for streaming music and insights into the nuances of medical digital events.

DC 120

DC millennials North Carolina Washington 120

Nimble AMS

JULY 22, 2022

According to the Community Brands 2022 Association Trends Study , there’s currently a disconnect between how members and association professionals perceive content is being personalized. Why your association needs to develop a content marketing model. Free or ungated content. Learn more. Watch now.

Content 125

Content Marketing How To LMS 125

Membership Marketing

MARCH 22, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. I just emailed you a sample. Tony, more great thought-provoking info as usual, could you please send me a copy of your sample letter?

Marketing 40

Marketing Sample Price Survey 40

Membership Marketing

MARCH 31, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. As you know, price is one of the 4 p's of marketing. Membership Marketing Benchmarking Report. Speaking Engagements.

Marketing 40

Marketing Survey Price Analysis 40

Socious

NOVEMBER 3, 2016

How do you know which sessions are most relevant for your industry and your position? Customer marketers may have an even tougher time answering that question than most. While vital to your business’s success, customer marketing often takes a backseat to other topics at sales and marketing conferences. Length: 45 minutes.

Sample 100

Sample Marketing Conference New York 100

Membership Marketing

MARCH 23, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. A number of you have requested the sample renewal form that I mentioned the other day. Membership Marketing Benchmarking Report.

Tips 40

Tips Marketing Sample Price 40

MemberClicks

SEPTEMBER 21, 2022

You can spend less time wondering how you’re going to source revenue and more time thinking about ways to diversify—and spend!—your How can we communicate what updates we’ve seen in the industry to our members? Looking for more tips on how to make your membership renewal letter shine? your budget.

Process 52

Process Strategy Tips Discount 52

Membership Marketing

MARCH 14, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Pricing is one of the four “P’s” of marketing for a reason. Membership Marketing Benchmarking Report.

Price 40

Price Products Marketing Discount 40

Membership Marketing

OCTOBER 10, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. The 25 Most Important Lessons in Membership Marketing. I went through them and pulled out a representative sample of 25 responses.

Marketing 40

Marketing Survey Social Media Price 40

Association Adviser

DECEMBER 16, 2016

Some sample questions to ask: What do members like about your site’s design? Numbers don’t lie, and the traffic statistics you can see through a comprehensive website profile (provided by almost every site host, or through Google Analytics) will give you a wealth of information if you know how to decipher the stats.

Revenue 60

Revenue Resources Survey Sample 60

Membership Marketing

JANUARY 27, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Unleash the Power of Market Testing in Your Membership Recruitment. Hopkins is acknowledged as the great grandfather of direct marketing.

Recruiting 40

Recruiting Recruitment Marketing Price 40

Reid All About it

JULY 8, 2022

Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen. We will discuss Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen by Rita McGrath, a guide to spotting inflection points early and harnessing these disruptive influences for a strategic advantage. More info/register.

San Francisco 39

San Francisco Certificate Technology LMS 39

Chapter Chat

APRIL 11, 2017

And that’s just a tiny sample of the booming subscription market. The auto-renewal trend is growing in the association community, according to Marketing General Incorporated’s (MGI) 2016 Membership Marketing Benchmarking Report. As a result, annual new member dues revenue increased by more than $200K.

Revenue 28

Revenue Survey eBook Price 28

Associations Now

APRIL 29, 2015

There aren’t a lot of clear best practices in associations for how to craft a successful membership offer for your industry’s retirees, but with baby boomers moving past 65, it seems like an opportunity ready for the taking. This is, of course, the same due diligence you’d put forth to serve any particular market segment.

Sample 40

Sample Revenue Recruiting Recruitment 40

Association Adviser

JANUARY 17, 2018

I, along with staff, had to figure out how to generate more revenue for our association with a shoestring budget. To earn more revenue, we expanded our business partner universe and allowed non-members to exhibit at events. NBOA didn’t have a lot of money. For example, we held great webinars, but we didn’t have many attendees.

Team 69

Team Resources Education Revenue 69

Association Adviser

JANUARY 17, 2018

I, along with staff, had to figure out how to generate more revenue for our association with a shoestring budget. To earn more revenue, we expanded our business partner universe and allowed non-members to exhibit at events. NBOA didn’t have a lot of money. For example, we held great webinars, but we didn’t have many attendees.

Team 61

Team Resources Education Revenue 61

Association Adviser

JANUARY 17, 2018

I, along with staff, had to figure out how to generate more revenue for our association with a shoestring budget. To earn more revenue, we expanded our business partner universe and allowed non-members to exhibit at events. NBOA didn’t have a lot of money. For example, we held great webinars, but we didn’t have many attendees.

Team 60

Team Resources Education Revenue 60

MemberClicks

JULY 12, 2022

Check out our full guide on how to simplify your chamber operations for more tips and tricks. And how can you establish membership tiers that meet members’ needs and help appropriately fund your organization? How do membership levels help to improve renewals? How to create chamber of commerce membership levels.

How To 52

How To Directory Price Columbus 52

Association Adviser

OCTOBER 18, 2013

I recently attended a large seminar about non-dues revenue (NDR) strategies for association leaders. Ask for little bits of revenue along the way rather than a large, all-encompassing package. In fact, a small cadre of attendees said that dues made up only 10 percent of their annual revenues. affinity programs).

Revenue 60

Revenue Sample Education Georgia 60