Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Remote work technology. Event safety. If you’re a regular person (i.e.,

St. Louis 341

St. Louis Technology Strategy Conference 341

EventMobi: Association Events

AUGUST 11, 2023

Your event page could feature a registration form, FAQ, information on event speakers , programming schedule, code of conduct, travel information, and more. Not only are visuals a handy way to break up the monotony of too much text, but they also give your visitors another way to consume information and engage with your site.

Examples 130

Examples Directory Software Video 130

Associations Now

MARCH 29, 2016

An association magazine gives you the ability to highlight and double down on your business goals—particularly membership issues. Your association’s publications represent a lot of things—especially a way to constantly engage your member base and keep them informed about what your association is doing. . Strategy of the Day.

Content 40

Content Price Strategy Tools 40

Reid All About it

MAY 21, 2021

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

SEPTEMBER 15, 2023

Thanks to the CEO Patrick Jones who shared this recently in an incredibly informative ASAE Collaborate discussion. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. – 1 CMP credit.

LMS 257

LMS Revenue Arlington Education 257

Nimble AMS

NOVEMBER 25, 2022

Board reports summarize your association’s efforts , giv ing your board of directors necessary information without being too time-consuming. When writing these reports, your association management software (AMS) can provide valuable information to make the reporting even easier and more insightful. . Committee work . Accomplishments.

Software 126

Software Association Management Proposal Committee 126

Reid All About it

FEBRUARY 21, 2020

Joe Williams, Content Marketing Institute ). Danny Lewis, Smithsonian Magazine ). We eat collards just about every week since they’re one of the best-looking vegetables at the farmers market during the cold season. Presenter: Josh Kashorek, Director of Marketing at Journity . Time, for everyone, is money. Yes, they do.

DC 221

DC Washington Content Education 221

Reid All About it

JUNE 21, 2019

The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. Jen Maltba, Marketing Manager at Cvent.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

Association Adviser

SEPTEMBER 24, 2013

Henry pointed out that this shift means two things: You must communicate with people where they are, and you must have an established relationship with them before you can market to them. We asked Marcus Underwood, vice president for online media at Naylor, to weigh in about technology becoming more personal and, at times, more expensive.

Technology 60

Technology Social Media Maryland Press Release 60

Association Adviser

FEBRUARY 26, 2018

It may help to consider that the newest generation of professionals is accustomed to interacting with many more information sources than ever before. In Part 3 of our 2017 Association Communications Benchmarking Study series, we told you that different groups of members have different information needs. Cross-promote your publications.

Charlotte 121

Charlotte Indiana Communications millennials 121

Reid All About it

JUNE 26, 2020

In an interview with Knowable Magazine, social psychologist Anthony Greenwald explains what works and what doesn’t work to curb implicit bias. To inform what new content you produce—the content your audience really wants, not what you think they do? Join first , then look in Events for more information. Implicit bias.

Montana 370

Montana Conference Content Education 370

Association Adviser

MAY 20, 2014

.” But, according to the association technology experts we consulted, if you don’t get some more features soon, you ain’t going to have more members. feature, you’ll see that our research shows association leaders are more likely to invest in new tools, technologies and processes than they are in hiring more people.

Technology 60

Technology How To Video Social Media 60

.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. That’s the beauty of thought leadership.

Leadership 88

Leadership Social Media Case Study Industry 88

Association Adviser

DECEMBER 15, 2017

Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. Establishing a realistic budget early in the process will help you narrow the scope of your marketing plan.

Marketing 61

Marketing Social Media Revenue Communications 61

Association Adviser

DECEMBER 15, 2017

Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. Establishing a realistic budget early in the process will help you narrow the scope of your marketing plan.

Marketing 60

Marketing Social Media Revenue Communications 60

Reid All About it

JULY 30, 2021

A few that stand out include: adopting a fluid planning style, abandoning time-honored traditions and demolishing inefficient processes, focusing on outcomes, and using technology to build capacity. Why niche communities are the future of social media marketing—associations should have an advantage here. Change fatigue. Host: Cimatri.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Association Adviser

JANUARY 18, 2019

Too often, associations think of their technology solutions from too narrow a perspective: How can my AMS more effectively manage my member data, or, how can my career center help me provide increased member value? But can your technology more effectively amplify ALL your content?? Brainstorm all points of connectedness.

Newsletter 61

Newsletter Directory Learning Management System Social Media 61

Reid All About it

FEBRUARY 15, 2013

Everyone (well, most everyone) knows the benefits of content marketing. Geoff Livingston writes about wearable computing , specifically Google Project Glass which “empowers two things: sharing and accessing information anywhere.” How will this impact marketing? New technology is coming. Cheers for cheese! Happy Friday!

Social Media 150

Social Media Revenue Content Marketing 150

.orgSource

MARCH 18, 2024

There are endless unanswered questions about where technology, and particularly AI, will take us, our lifestyles, and our careers. Beyond technology, there are cultural shifts that are making a major impact on the association community. They’re doing outreach to inform the public that accounting is still a great career choice.

Examples 88

Examples Revenue millennials Strategy 88

Reid All About it

JULY 10, 2020

So I nearly jumped out of my chair in joy when I saw an open letter in Harper’s Magazine signed by 150 famous people (dare I say, intellectuals) who are also concerned about the illiberal cancel culture and self-righteous trolling going on right now. Faith Morris, Chief Marketing & External Affairs Officer, National Civil Rights Museum.

Montana 365

Montana Content Price Strategy 365

Associations Now

DECEMBER 8, 2016

How three companies created personalized marketing campaigns without being creepy. Marketers like personalization a lot because they want to promote their brands, connect with consumers, and increase their conversions—and personalization is supposed to mimic those one-on-one individual, B2C conversations—but do consumers like it?

Marketing 40

Marketing Los Angeles Video Analysis 40

Reid All About it

APRIL 23, 2021

Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. 1 CMP credit. *All

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

NOVEMBER 25, 2016

Now, a few good reads and listens from the past week… One of the most thought-provoking and informative discussions I’ve heard lately was an Association Chat from a few weeks ago featuring association consultant and futurist, Shelly Alcorn. Planning an AMS selection/implementation or some other technology project? Host: BizBash.

DC 185

DC Project Ohio Washington 185

Reid All About it

OCTOBER 16, 2020

Green beans are all over the farmers market right now. James Lancaster, Editor, AMI Magazine. Discuss new guidelines for social distancing, sanitation, and food preparation and review ways meeting professionals are utilizing technology to expand the reach of their events to include those impacted by travel restrictions.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

OCTOBER 23, 2020

Billhighway describes how many associations are helping their chapters overcome technology challenges and pivot to the virtual model. It describes the six phases of virtual event creation and includes an incredibly detailed 147-task checklist informed by over 100 successful virtual events. Chapter member virtual engagement.

Revenue 300

Revenue Review Content Strategy 300

GrowthZone

APRIL 23, 2020

As a technology resource for associations and chambers of commerce, GrowthZone aggregated this list of relevant and useful programs to help member-based organizations. As the internet is fluid and the information included here was sourced from various websites; the information is reliable, but not guaranteed. Through 12/15/2020.

Resources 158

Resources Software Video Class 158

Reid All About it

AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? Host: Brandt Krueger, founder Event Technology Consulting. More info/register.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Reid All About it

AUGUST 7, 2020

Virtual event and community platforms give you the chance to eavesdrop on what your members and others in your market are talking about. Andrew Sullivan, New York Magazine ). To inform, you must first engage. Double Your Member Engagement with Very Little Marketing. Take advantage! Virtual event benchmarking data.

Montana 369

Montana Conference Education Tennessee 369

.orgSource

APRIL 17, 2023

The technology promises to upend the way business operates. According to a study from Goldman Sachs, “Generative AI tools could impact 300 million full-time jobs worldwide, which could lead to a significant disruption in the job market.” These are ten occupations that PC Magazine predicts are the most endangered.

Communications 88

Communications Team Proposal Analysis 88

AssociationChat

APRIL 10, 2020

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. Advanced Medical Technology Association (AdvaMed); Saving Jobs and Lives – End Device Tax. E-Magazine.

Newsletter 52

Newsletter Austin Committee America 52

Aaron Wolowiec

SEPTEMBER 29, 2015

The five steps: email marketing; website; publications; social media; and venue signage. Email marketing. All written communications should include information about the app, especially program materials. Or write a feature story about the app in your trade magazine. Or, better yet, let them download it from the website.

Social Media 100

Social Media Email Marketing Tips Communications 100

Reid All About it

NOVEMBER 25, 2016

Now, a few good reads and listens from the past week… One of the most thought-provoking and informative discussions I’ve heard lately was an Association Chat from a few weeks ago featuring association consultant and futurist, Shelly Alcorn. Planning an AMS selection/implementation or some other technology project? Host: BizBash.

DC 150

DC Project Ohio Washington 150

Reid All About it

MAY 29, 2020

It covers virtual event strategy and technology, including a list of platforms for different purposes. Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Guest: Alex Plaxen, Nifty Method Marketing & Events.

San Diego 259

San Diego Strategy Conference North Carolina 259

GrowthZone

AUGUST 2, 2022

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. The chamber describes the “Beyond the Line” magazine as “taking a deeper dive into our region than most directories.

Communications 78

Communications Directory Social Media Massachusetts 78

Beth Kanter

MARCH 7, 2022

The Smart Nonprofit is a jargon-free roadmap for nonprofit staff, boards, volunteers, and funders on the ways “smart technologies” like artificial intelligence are changing social change work. The Nonprofit Marketing Summit on March 8th from 9 am PT Chronicle of Philanthropy Online Forum on March 16th at 11:00 am PT.

Sample 64

Sample Review Social Media Innovation 64

Associations Now

DECEMBER 3, 2019

In the last month alone, I’ve received almost a half-dozen renewal notices—from my cable service and magazines to credit cards and apps that renew on a yearly basis. Find the right product-market fit. Because of their close relationship with you, “they might be getting a concierge-level experience, combined with insider information.

Products 92

Products Technology Content Strategy 92

Spark Consulting

MAY 15, 2013

Two, I have an article coming out in MSAE’s Association FOCUS magazine on this very topic in June.). It’s long, it’s detailed, and you NEED this information. Peggy Hoffman , Eric Lanke , and I are going to be speaking on this topic at the upcoming ASAE Marketing, Membership, and Communications Conference.

DC 150

DC Innovation Review Leadership 150