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Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). in Alexandria, Virginia. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). Tony Rossell.