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Bringing Credibility to the Conversation: Katie Butler, IIABA

Association Adviser

Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. Katie manages a team of six across three functional areas: editorial/content strategy, public relations and marketing. Now I oversee the association’s publications, marketing and public relations.

Video 60
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Association Brain Food Weekly: 3.6.20

Reid All About it

The weekly list of free educational events and resources for the association community… At the Association Component Exchange (CEX) in 2018, I participated in a chapter member journey mapping exercise—that’s a lot of nouns, I know. Quick hits before we get to the list of this week’s free education: Ultimate webinar stats for 2020.

DC 48
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Association Brain Food Weekly: 3.13.20

Reid All About it

The weekly list of free educational events and resources for the association community… Before we get to the good stuff… What do your “engaged” members not know about? Quick hits before we get to the list of this week’s free education: Why your organic traffic might be dropping… and how to fix it. More info/register.

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Association Subculture: Why Being Anti-Indispensability is Pro.

Association Subculture

Its marketing on steroids. Curate educational material and opportunities? Ive had my membership since 2003 or maybe 2004. 2 comments: Kevin Whorton, Whorton Marketing & Research. She is determined to see associations continue to serve as a bulwark of adult education in the United States. Absolutely.

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15 Changes in the Learning Business Landscape

Leading Learning

Basically, we’ve managed to accumulate quite of experience in the business of continuing education, professional development, and lifelong learning. The drop in the cost and effort required to capture, edit, and deliver video has dramatically increased our ability to use it for developing educational content.

Course 101
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The Hourglass Blog: Don't Forget the Baby Boomers

The Hourglass Blog

Not too long ago a friend sent me a link to this article about "Why Marketers Cant Afford to Ignore Baby Boomers." In a culture that endlessly focuses on youth, the article warns marketers not to overlook a group that has tremendous buying power: the 78 million Baby Boomers in the U.S. Labels: Baby Boomers , Marketing.

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Writing the Financial Policy : Off Stage

Off Stage

May 30, 2003. This education is by necessity ongoing: the. Association Marketing. Social Media. 29, 2009 - Writing the Financial Policy. Writing An Association Financial Policy (Reprint) By Judith Lindenau, CAE, RCE. Many AEs spend a great deal of time writing and revising association. of most businesses.

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